Five things your Microsoft sales person doesn’t want you to know
Mark Bartrick
Expert in Software Cost Optimization and Contract Negotiation | Helping Businesses Optimize IT Spend by Negotiating Cost Savings with all Software Vendors including Microsoft, Oracle, IBM, Salesforce and SAP
I love Costa Coffee shops. Not only do they keep my caffeine levels sustained but their ambience always seems to get my creative juices flowing. Here’s one of my more recent ruminations; Microsoft’s fiscal year end is coming up at the end of June so I thought it would be timely to share with you some insight into what you might soon be facing. Here are five things that your Microsoft sales person doesn’t want you to know:
1. If you have an Enterprise Agreement (EA) or a Server and Cloud Enrolment (SCE) renewal coming up, then Microsoft will be expecting to dump a price hike on you of at least 10%. This is because your EA price-locked your Microsoft products when you signed it and it has protected you from all the various product price rises that have occurred in the last 3 years. But when you renew your EA, all those lovely price rises catch up and form the basis of how your next EA is priced. Hence the hike.
2. Microsoft wants to move you to a subscription environment and away from buying good old fashioned perpetual licenses. Ideally they want you to subscribe to their cloud products. But they would be equally happy, at least in the short term, for you to subscribe to their on premise products. The reason being that if you have a perpetual license you own the right to continue using it forever without necessarily paying Microsoft any more money. Microsoft doesn’t like you doing this as it dramatically cuts their revenues. So if they can convince you that subscription is the way to go then your option to continue using the product without paying any more money to Microsoft is gone forever. So think twice before you subscribe. Consider what you are giving up.
3. Microsoft loves pushing their product bundles. M365 and their E5 bundle are getting a lot of focus and promotion in the Microsoft world. It’s a canny way for them to increase revenues from those clients who moved to Office 365 E3 three years ago. If one or both bundles are right for some of your users then great, go grab a handful. But don’t feel coerced into having to cover your whole user estate if that doesn’t make sense to you.
4. While Microsoft dithered in the world of Communications (voice and video) many other companies brought really nice products to the desktop. Now Microsoft is playing catch-up and with their Skype/Teams bundle, Microsoft is out to grab that lost revenue back. So for example if you are happily running Cisco Softphone then your Microsoft sales rep will have an eye on chopping it out in favour of their own products. Of course, if Microsoft’s solution is a better technical fit for your company, and they can make it an attractive commercial fit too in comparison to what you may be paying for its competitor today, then why not consider it? But always start with the question: what product best suits my business and the way my users want to communicate. No one vendor has all the ‘best of breed’ products.
5. Here’s an interesting thing I’ve noticed in recent years - Microsoft now seems to obfuscate and delay giving itemised pricing information for as long as possible. I assume it’s an attempt to reduce the negotiation window and the time a client has to review and react to proposed pricing. I’ve seen clients pleading with Microsoft for pricing information so that annual budgets can be allocated, but because the EA renewal is still three or more months out then Microsoft refused to give detailed pricing and only offered vague high-level ballpark numbers as a stop gap. Come on Microsoft, don’t be shy. Get detailed pricing out early and we can all get on with things in a timely manner. Oh, and one more thing; Dear Microsoft, can you please publish your list prices on your website (like Oracle does!). Not just retail prices, but also your Level B, C and D list prices. That would save your clients having to ask for it as part of their cost review and analysis process.
Of course, these are not the only things Microsoft would prefer you not to know. If you’d like to hear more negotiation ideas and tactics relating to Microsoft, please contact me via LinkedIn.
BTW: Guess where I was when I wrote this article? That’s right; Costa Coffee. Hasta la Barista, baby!
Director / Principal Consultant @ Novartis | MBA, PMP
5 年Excellent points. I have seen every one of these strategies deployed by Microsoft in a large EA negotiations recently. You have to be prepared to counter these, otherwise you could face annual increase much larger than 10%. Start your prep work at least 6 months before negotiation deadline.
Senior Account Executive - Energy & Utilities at Microsoft
5 年Dominic Clayden ??