Five Numbers To Know: The Business of Women's Sports ?? (October 2024 - Week 3)

Five Numbers To Know: The Business of Women's Sports ?? (October 2024 - Week 3)

A weekly overview of 5?? big women's #sportsbiz numbers that you should know.

??? October 2024 - Week 3:

  1. ?? 4 - the number of major brands that just took the new 'Athena Pledge' to invest big in women's sports. AT&T, Capital One, Cisco and Deloitte, have united to advance strategic efforts around women’s sports.
  2. ?? 30 - the number of games each PWHL team will play during the 2024/2025 season, up from 24 total games in the league's the previous season.
  3. ?? 54M - the record number of unique WNBA viewers during the 2024 regular season.
  4. ?? $5.5M - how much PWHL and LA Dodgers co-owners Mark & Kimbra Walter pledged to the Women's Sports Foundation 's $55 million capital campaign.
  5. ?? $46,545 - the amount that Babe's, a Chicago-based women’s sports bar, has raised so far its $75K campaign. (Donate here to help them reach their goal.)


For more women's #sportsbiz insights like these, be sure to follow GOALS | Women’s #SportsBiz on LinkedIn, Instagram, Twitter.

Sanja Malagurski OLY

European champion | Olympian | Volleyball player 4ever | Mentor of the Junior achievements & UNICEF | Sports management | Team Leadership | Founder 'PersonalbySM clothing brand |

5 个月

Love this: “Women’s sports is THE place to be right now.” Finally. ????

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Elana Hutter Davey (she/her)

Career + Business Coach | Exec Producer | Motivation Workshop Facilitator | Women in Biz Events | Corp Culture Consultant | Trailblazer Venture Studio | R/GA Ventures Alum | WomanUp Chair (ERG)

5 个月

Keep it coming!

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Danielle Higgins

Creative Technology / Innovation / Client Partnerships

5 个月

?? ?? ??

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The WNBA finals were so entertaining and gut wrenching. Every game came down to the wire. So glad to see these numbers grow. However, I did notice when I turned on local news in Boston, NO MENTION of the finals whatsoever. They covered the horrible Patriots multiple times but not even a whisper about the championship game. SHAMEFUL Hopefully part of the plan is to get local broadcast media to add women's sports to the rotation. Can you imagine a market that wouldn't cover the Super Bowl or the Stanley Cup- regardless of which teams participated?

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