??? February 2025 - Week 1:
- ??? $150M - how much RAJ Sports, the owners & operators of the
Portland Thorns FC
and the new Portland WNBA franchise are investing to build a new joint WNBA-NWSL performance center in Oregon. The facility is being designed by the global architecture firm,
Populous
.
- ?? 1100% - the percent increase in the number of times people searched “WNBA free agency”?via
谷歌
in January.
- ?? 240 - the number of countries and territories that will be able to stream the new
National Women's Soccer League (NWSL)
docuseries, "For the Win: NWSL"?through Prime Video.?
- ?? $10.5M - the sponsor media value of a WNBA jersey patch deal in 2024. Per
Relo Metrics
, this is nearly equivalent to an MLB dugout placement ($11.2M) or an NFL press media backdrop placement ($10.1M).
- ?? 15 - the number of inaugural partners signed by the new
Women's Lacrosse League
before playing a single game. The WLL Championship Series will debut in Washington, D.C. this week, with
Maybelline New York
as the title sponsor of the league and all games airing across ESPN networks.
For more women's #sportsbiz insights like these, be sure to follow GOALS on LinkedIn, Instagram, Threads & Twitter.
The level of investment and audience growth we’re seeing, it’s clear that this is more than just a passing trend. The numbers speak for themselves—women’s sports are here to stay! ??
Event Architect for elevated experiences
2 周Amazing!
Event Marketing Executive | Workflow Optimization | Risk Mitigation | Leadership | I Drive Flawless, High-Impact Global Events | Consultant | Sports + Entertainment | CMP + DES | AI Explorer | Advocate for Inclusion
3 周Incredible movement of the needle!
Head of Marketing & Growth @ SHIFT Active Media | Marketing Week Mini MBA | Advanced Google Analytics | Meta Certified | Mental Health First Aider | Cyclist | Uplift Founder ??
3 周Agree but let’s hope it’s not a trend, they come & go in seconds these days! I’m confident it’s here to stay ??
Systems Engineer at SRA International
3 周I agree. No reason the WNBA should have been not profitable for that long!