The Five Measures of a Fruitful Link-Building Strategy for Your Website
Swapan Kumar
SEO Strategist | Grow Your Online Presence & Increase Leads 10x with Advanced SEO at Adwen Plus
Link-building is a crucial part of improving your website’s SEO and SERP. A strategy for creating a good amount and quality of backlinks to your website helps its traffic inflow. Apparently, if you are not careful about the kind of links you have generated, your website would suffer. Search engines are strict regarding their rankings. Bad choices on your side could result in your website’s downfall.
How can you know if your website’s link-building strategy is working? The following five measures show you the way, to leave you wiser by the time you reach the end.
1. Multiple Domains: When a domain host links to your website, it enhances your SEO and also affects your SERP. However, if you want these links to help you without fail, you should ensure that multiple domains link to your website, not just one. This improves the image of your website for bots and they favor you more.
2. C-Block: You should pay attention to the C-Block of your website’s IP address. It is the third block of digits in your IP address. For example, if “192.168.123.12” is your website’s IP, its C-Block is “123.” Search engines use this block to locate your website. If you host your website on a server where many other websites host too, the search bots would group in their category. Make sure the others are not spam. The best way to tackle this is to use a private server.
3. Domain Authority: This is the score of your website after taking all necessary aspects of your SEO into consideration. The links you have built and the optimizations you have carried out affect the domain authority of your website. You can check this on a free tool available online. The websites you have backlinks from should also have high domain authority.
4. Anchor Texts: Anchor texts are important elements of your link-building strategy. The actual words in the content that link to another website are anchor texts. If these words relate to the content of your website, search engines would find it easier to recognize them. Instead of typing “Click Here”, hyperlink the keywords that exist on this page and the page that they lead to.
5. Quantity: The more backlinks you have, the better your chances are to rank higher on the SERP. You have to find a balance between the quality and quantity of backlinks. A good amount of trusted websites that host links to your website make your link-building strategy successful.
The competition for the top spots is tighter than you imagine. But you can succeed with a good combination of useful content, willful marketing, and substantial backlinks. Don’t let your website disappear into the crowd but make it stand out with the measures you learned today. Get a quick proposal for seo in dubai dubaiwebsitedesign.ae/seo-service.html