"Fins Up" for the Immersive Experience on Margaritaville at Sea
Frank Belzer
MBA Strategic Management | Partnership Builder | Cruise, Tourism, Hospitality | Travel Trade Advocate | Sales & Marketing | Organizational Psychology | International Business | Leadership Science | Consumer Insights |
For decades, Jimmy Buffett has enchanted fans with his tales of beachside indulgence and laid-back tropical living through chart-topping hits like "Margaritaville," "Cheeseburger in Paradise," and, of course, "Fins." Now, Parrotheads can bring Buffett's signature sensibilities and lyrics to life like never before with the "Fins Up" experience available exclusively on Margaritaville at Sea cruises.
The Fins Up experience reimagines the seafaring world that Buffett immortalized in his iconic 1979 song of the same name. The adventure begins at the Bananawind Sailing Excursion, a special fleet of Margaritaville at Sea boats designed to channel a modern-day take on Buffett's "drinking island song." As guests set sail, they'll be treated to live musical performances of Buffett classics and tropically-inspired storytelling by enthusiastic crew members fully embodying the Margaritaville "state of mind."
The highlight is undoubtedly when a rousing rendition of "Fins" kicks off a full-fledged Fins Up party at sea. Parrotheads from all walks of life bond over cheeseburgers and the cruise line's signature "Cheeseburger in Paradise" craft beer as they trade stories of past Buffett concerts and raise a frothy "Saltwater Asset" in unison. The nautical merriment continues with limbo contests, lifejacket hoisting competitions, and plenty of splashing in the open waters to the tune of steel drum covers of Buffett's greatest hits.
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Back on board the Margaritaville at Sea ships, the Fins Up spirit lives on at the aptly-named 5 o'Clock Somewhere bars and lounges. Guests can sip on sharktup-garnished cocktails, pose for Photos ops at fins-up branded beach chairs, and purchase exclusive Fins Up merchandise ranging from bucket hats to souvenir fins up shaker cups.
For the ultimate Fins Up indulgence, cruisers can book a Bananawind Suite, outfitted with a nautical dive shack aesthetic, fully-stocked in-room beverage coolers, and balcony views perfectly suited for watching the sun dip below the horizon.
While the Margaritaville at Sea cruise experience is crafted to immerse travelers in the iconic Buffett "state of mind" at every turn, the whimsical, free-spirited Fins Up programming provides a fan-favorite way to truly live out those salty lyrics firsthand. Thanks to these signature sailings, Parrotheads can finally reunite their own "Banana Wind" crew to waste away on the open waters.