Finotta Foundations or: How We Learned to Start Living by Loving Culture
How often have you been told you work for a “mission-driven” company, only to find out that the mission is a lot less 'drive for the greater good' and a whole lot more ‘profits by any means necessary?
You know what I mean - the type of corporate servitude that eats at you day after day until you’re left wondering why you were ever excited about this gig in the first place. Your dread builds like a snowball rolling downhill, leading to dissatisfaction and anxiety
We are the ones who can no longer accept this. We believe it doesn't have to be this way.
So what is it that makes a company one that people enjoy? What’s the true secret to keeping from this cycle of servitude?
The answer is culture. No, I’m not meaning a ping pong table in the lobby or kombucha on tap in the breakroom. Real, authentic, culture. The type that makes the long hours away from family during the day worth it. The type that makes you excited to get out of bed and go to work every day.
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When our CEO Parker made the pivot (tech-speak for a change in vision) from Destiny to Finotta in 2020, it was for one thing - the culture. He recognized the business he was building needed to reestablish what was most important in his mind. No, it wasn’t survival at all costs or even revenue. It was people. He wanted to create a company that not only built incredible products but more importantly, built incredible people. At that moment, he wrote down five pillars he believed would be the catalyst to bringing his vision to life.
Fast forward one year, and Parker’s experiment has achieved undeniable results. These pillars not only shape our everyday lives at Finotta, but they help create an environment that is constantly freeing us to be the best version of ourselves
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