Finding your Niche and Become an Industry Expert with a Premium Service - Christian Smutherman from Growth Loop

In this episode 48 of Failing to Success, host Chad Kaleky interviews Christian Smutherman, the founder of Growth Loop, a company that helps experts master their businesses. Christian talks about the challenges he faced while building Growth Loop and the failures that led him to focus on defining his niche and the transformation he wanted to bring to the marketplace. He emphasizes the importance of picking one thing and creating a solution for a specific person going through a particular obstacle. Christian also shares his entrepreneurial journey, starting from selling candy door to door at the age of seven to launching a candy company in high school.

According to Christian, he got into the space of helping startups ideate and start putting together their businesses while working at a startup incubator. He realized that he had the knowledge but lacked the expertise or the knowledge to start his own company, which is what he wanted to do. So he took a risk and started an accelerator program for experts called Growth Loop. The 12-week program takes clients through Business Mastery modules, working with them one-on-one and providing them with an end-to-end system that solves the problem of coming to market successfully.

Christian's story highlights the importance of learning from failures and not getting deterred by them. He also emphasizes the significance of focusing on defining a niche and creating a solution for a specific person going through a particular obstacle. Christian's entrepreneurial journey, starting from selling candy door to door at the age of seven to launching a candy company in high school, is an inspiration for young listeners who aspire to be entrepreneurs.

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