Find your core message in ... a turnbuckle?

I needed three turnbuckles to set up a triangular shade sail in my backyard, so I went to my local big box hardware store.

“Excuse me sir, can you tell me where to find the turnbuckles?”

?(Blank stare)

Click here to continue reading... don't worry, it's a 3-minute read with video!? (Or, click the image below to watch the video on my YouTube channel.)