Find How the google search engine works in simple words.
Sathish Kumar
SEO Analyst | Helping Businesses Grow Organically | Content Optimisation Specialist
Have you ever thought that how google's search engine works? How does it give relevant and useful results instantly when you search for something? Let's take a closer look.
Crawling, indexing, and ranking are the three core components that form the basis of how google's search engine is operate. These processes work together to help search engines find, analyze, and rank web pages based on their relevance to a user's search query.
Assume that you are a book collector. When your friend or somebody asks you about a specific book, what will you do? You will go to your collections where you keep it and search for that book, you find out and handover to your friend, right?
Exactly this is how googles search engine works. Let's have a look at those three core processes.
Crawling
In simple words crawling is the process of discovering new web pages and collecting information about them. This is done by search engine crawlers, also known as spiders or bots, which are automated programs that follow links on the web and collect data about each page.
Mainly crawling is done by the links between the websites or web pages.
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Indexing
Indexing means organizing and storing the information collected by the crawler. It is not simply storing the information, google reads all the elements on the page like images, videos, and text to understand what is the page about, and later only stores the web page in its database.
Ranking
The ranking is the process of displaying the relevant results to the user from the index or database. It involves various factors like the user's location, language, quality of the content, relevancy, etc.
Understanding these processes is essential for anyone involved in digital marketing or website development, as it can help them to create and promote high-quality content that resonates with their target audience and achieves better search engine rankings.