Fight for $15, nonprofits, and the Pre-K for All program in NYC
Popular Grant Writing Confidential Post: Go to www.seliger.com to sign up for FREE WEEKLY GRANT ALERTS and click on BLOG to read more than 500 posts about grant writing at Grant Writing Confidential.
Over the last few years, the highly marketed $15/hour minimum wage has had remarkable success: it, along with the recent economic boom and historically low unemployment rates, have increased wages for some unskilled/low skill workers in some areas. Last week, though, I was developing a budget for a federal grant proposal on behalf of a large nonprofit in NYC. The federal program requires the use of “Parent Mentors”, which is another way of saying “Peer Outreach Worker.” So two full-time equivalent (FTE) Parent Mentors went into the budget.
“Peer” staff are not professionals—college degrees or formal work experience aren’t typically required. Instead, the peer is supposed to have life experience similar to the target population (e.g., African American persons in recovery for a substance abuse disorder treatment project in an African American neighborhood) or street credentials (“street cred”) to relate to the target population (e.g., ex-gang-bangers to engage current gang-bangers). In most human services programs, the peer staff are supervised by a professional staff person with a BA, MSW, LCSW, or similar degree. While the peer staff are at the bottom of the org chart, in many cases, they’re much more important to getting funded and operating a successful program than the 24-year-old recent Columbia grad with a degree in urban studies or psychology, as the “supervisor” is often afraid to go out into the community without a peer staff person riding shotgun. The situation is analogous to a first-year military officer who is technically superior to a 15-year enlisted veteran sergeant.
There are 2,080 person hours in a person year, so, at $15/hour, one FTE peer worker is budgeted at $31,200/year. If a nonprofit operates in an area with a $15/hour minimum wage, that’s the lowest salary that can be legally proposed. For many nonprofits, actual salaries for entry-level professional staff are about $30,000 to $35,000 per year. One might say, “No problem, just raise the professional salaries to $40,000.” This is, however, not easily done, as the maximum grants for most federal and state programs have not been adjusted to reflect minimum wages in places like New York or Seattle. If the nonprofit has been running a grant-funded program for five years, they’ve probably been paying the peer workers around $10/hour, and the new RFP very likely has the same maximum grant—say, $200,000—as the one from five years ago. That means one-third fewer peer workers.
If a Dairy Queen (I’m quite fond of DQ, like Warren Buffet) is suddenly confronted by the much higher minimum wage, they can try making the Blizzards one ounce smaller, skipping the pickles on the DQ Burgers, or buying a Flippy Burger Robot, and laying off a couple of 17-year olds. Nonprofits can’t generally deploy any of these strategies, as the service targets in the RPF are the the same as they ever were. For “capitated programs” like foster care, the nonprofit has to absorb rising costs, because they have a fixed reimbursement from the funder (e.g., $1,000/month/foster kid to cover all program expenses); we’re also unlikely to see robot outreach workers any time soon.
Most nonprofits also depend to some extent on fundraisers and donations. It’s hard enough to extract coin from your board and volunteers, so having a “New Minimum Wage Gala” is not likely to be a winning approach. Some higher-end restaurants in LA have added surcharges for higher minimum wages and employee health insurance, a practice I find annoying (just raise the damn pasta price from $20 to $22 and stop trying to virtue signal—or make me feel guilty). That avenue is typically closed to nonprofits, because the whole point is to provide no-cost services, or, in cases like Boys and Girls Clubs, very low-cost fees ($20 to play in the basketball league). Some organizations charge nominal membership fees, which are often waived anyway.
The nonprofit and grant worlds move much slower than the business world, and I guess we’ll just have to wait for the funders to catch up with rising minimum wages. In the meantime, some nonprofits are going to go under, just like this US News and World Report article that reports, “76.5 percent of full-service restaurant respondents said they had to reduce employee hours and 36 percent said they eliminated jobs in 2018 in response to the mandated wage increase” in New York City. More grants will also likely end up going to lower-cost cities and states, where it’s possible to hire three outreach workers instead of two outreach workers.
We write lots of Universal Pre-K (UPK) and Pre-K For All proposals in NYC and few, if any, of our early childhood education clients over the years have paid their “teachers” or “assistant teachers”—who are mostly peer workers with at most a 12-week certificate—$15/hour. There’s a new NYC Pre-K For All RFP on the street, and, if we’re hired to write any this year, the budgeting process will be interesting, as the City has minimum staffing levels for these classrooms, so staff cannot be cut.
Some organizations will get around the rules. Many religious communities are already “familiar,” you might say, with ways of getting around conventional taxation and regulatory rules. Their unusual social bonds enable them to do things other organizations can’t do. Many religious communities also vote as blocks and consequently get special dispensation in local and state grants and contracts. We’ll also likely end up seeing strategies like offering “stipends” to “parent volunteers” to get around the “wage” problem. For most nonprofits in high-minimum-wage areas, however, the simple reality is that fewer services will be provided per dollar spent.