Few thoughts about building a company culture in a startup

When I founded P World thirteen years ago, the only thing I knew about creating our company's culture was that I did not want our company to be like any of the previous agencies I had worked for. There was also the reality of running a startup. As a founder, I was so concerned about finances, sales targets, and acquiring new clients that the concept of building a company's culture only existed in my mind. In order to translate the vision I had in my head into reality, it took me months, if not years and many mistakes. Here are a few things I have learned in the process:

Company culture isn't something you can copy

The startup world seems to have this whole notion of how a company should look, how the offices should look, and what kind of vibe needs to be present. Several of the world's leading brands have designed their working environments to provide food, entertainment, gym facilities, even on-site kindergartens. Some companies work entirely remotely, while others do not. Congratulations to them! I am happy for them! But you are not them! You should not feel less proud about your startup if it is not designed in a particular way, if your office does not look a certain way, or if you do not have certain perks that other companies have. Keep in mind that you are creating your own culture. It is a process that you must complete on your own! It is likely that you will be lost at the beginning, but keep going.

Company cultures are not built in a day

All founders have an idea of the sort of company they wish to build, but understand that it takes time to reach this goal. Despite having a great plan and a vision, there will be times when other priorities require your attention, such as keeping the business afloat. It is true that you may lose some important people in the process of doing this, however It is important to remember that you can't do everything at once and that focusing on the immediate needs of the business is necessary. Having a long-term vision is important, but it is equally important to prioritize short-term tasks that will help you reach that goal.

The process of building a culture is an ongoing one

It is important to note that building a culture does not have a beginning or end date. No, it is an ever-evolving process. You may have a very different culture during your first few years than when you become a more mature organization. It is all a matter of learning as you go. As you go along, you will discover what works and what does not, and you will adapt accordingly.

Your vision will not be shared by everyone

The greatest psychological test that comes with being a founder is realizing that not everyone shares your passion and vision. As a matter of fact, this is quite normal. It is important to recognize that startups are the result of your own vision and wishes, and you cannot impose them on others. The most important thing, however, is to have those around you respect your vision. As your startup grows, some of the people may no longer share the same vision as you about the company and they may leave. And this is reality! To achieve success, it is imperative that all members of the company respect the company's vision.

Communicate, communicate, communicate

Being a Founder means you know how things should work in your head, but sometimes you forget to communicate them, which can lead to problems. Learn how to communicate your ideas and plans with your team. Concerning your vision and mission, these are not just things that should be present on your website. Communicate these to your colleagues on a daily basis. Make sure that they are aware of the mission of your organization on a daily basis.

Trust is more important than perks

Although your company may have a gym, catered food service, or entertainment center, with time you will realize that a great corporate culture requires trust on the part of everyone. This trust can only be developed by creating an environment of honest communication and accountability. Building meaningful relationships with colleagues and treating everyone with respect will go a long way towards creating a positive workplace culture.

Last but not least, I would advise anyone just starting out to enjoy the process. You will probably never do anything more exciting and challenging in your life than becoming a founder. Throughout the journey, there are many anxiety attacks, stressful days, but there are also many rewards, and most importantly, many lessons. Be open to learning, and if you make mistakes, they will only make you wiser.