February 2025

In this edition, we’re exploring Enterprise crowdfunding with Canon, highlighting new expert partners to help scale your campaign, and giving you one last reminder to register for tomorrow’s webinar with EasyShip to sharpen your fulfillment game. Read on for everything you need to know.

Breaking the Mold?

Crowdfunding isn’t just for startups—it’s a powerful tool for corporations to test new ideas and validate real demand.

Canon Americas Lab* is doing exactly that with SwingRec, an ultra-wide-angle camera designed to analyze and improve your golf swing. Instead of guessing if golfers want it, they’re letting real backers decide.

Curious how enterprise teams are breaking the mold? Read the Blog.

Check out SwingRec on Indiegogo here.

*Canon Americas Lab is a project that incubates and curates innovative ideas brought to you by Canon U.S.A, Inc

TOMORROW: Free Webinar?

Successful crowdfunding isn’t just about a great idea—it’s about execution.

Join this webinar to hear from Indiegogo and Easyship as we break down the essentials of campaign success. From marketing to fulfillment, we’ll help you crack the code to get your project funded and in the hands of your backers.

Cracking the Code to Crowdfunding Success

Thursday, February 27th

9am PST / 12pm EST

REGISTRATION LINK

Building The Right Team?

Crowdfunding isn’t a solo mission—having the right experts on your side can make all the difference. From product development to fulfillment and marketing, our Experts Directory connects you with trusted professionals who know what it takes to succeed.

Check out our latest additions:

?????? Friends ‘n Allies – a full service creative production team.

?????? Inspyr Labs – an engineering firm that turns ideas into manufacturable products.

?????? Mixam – a printing partner for books, comics, and creative projects.

Explore the full Experts Directory and find the right partners for your campaign.

Our Updated Drops Program?

The Drops program is designed to help campaigns drive urgency, engagement, and funding by promoting an exclusive, limited-time perk. Here’s what you need to know about the updated program:

What’s New:

Campaigns at any stage (not just 1–6 weeks from shipping) can now apply.

To qualify, your campaign must:

??????Perform at a high level.

??????Not have been recently featured.

??????Have an exciting update to share.

??????Offer a time-sensitive, exclusive perk.

If selected, your campaign will be featured in a dedicated email sent to engaged backers interested in your category and also promoted in our homepage carousel.

Ready to apply? Apply Here