February 1: The latest social media news
?? Thinking about your social media strategy? You can build one in just 3 days with our free Social Media Challenge (February 4-6). Each day, we'll address different parts of your strategy, including content creation and community engagement.
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?? Meta (Ads)
??Meta (AI)
- Meta added a new “Memory feature†for Meta AI Assistant. (source)
??Meta (VR)
- Meta has introduced support for Shazam on Meta / Ray-Ban smart glasses. (source)
- Instagram has simplified the user interface for cross-posting to Facebook and Threads. (source)
- Instagram now allows users to translate private messages. (source)
- Instagram added a “Trending Audio†shortcut within the saved music collection. (source)
- Instagram added a new label for business chats, “Learn more about business chatsâ€. (source)
- Instagram added two new metrics for Reels, “View Rate†and “Views over timeâ€. (source)
?? Threads
— A “Markup†tool for quoted posts. — A “Schedule†button for posts. — Metrics for individual posts.
???? TikTok
?? X (Twitter)
- X added a new “Video†section in the sidebar (mobile). (source)
- LinkedIn could soon introduce a feature that tracks the amount of time you spend viewing someone's profile. (source)
- LinkedIn will launch a new badge renewal process for its LinkedIn Top Voice program. (source)
- LinkedIn is testing a new notification for videos, “People are watching [Username] video…â€. (source)
?? Bluesky
- Bluesky added a new video tab to profiles. (source)
?? Discord
?? Kick
- Kick added a “Live rewind†feature for live streams. (source)
?? Netflix
- Netflix added a new “Season Download Button†for iPhone and iPad users. (source)
??Snapchat
- Snapchat now allow users to promote their snaps. (source)
??Spotify
- Spotify now enables users to view an artist’s top 10 most popular songs on mobile devices. (source)
- Spotify added a new “TikTokâ€-like feed in the “Explore†section, “Best New Artists 2025â€. (source)
- Spotify added a new feature for podcasts, audiobooks and tracks, “Download to other devicesâ€. (source)
领英推è
??Twitch
??Quick Insights
??? Upcoming social media holidays
- 1 February – World Interfaith Harmony Week (1-7 February)
- 2 February – Groundhog Day
- 2 February – World Wetlands Day
- 4 February – World Cancer Day
- 4 February – International Day of Human Fraternity
- 5 February– National Weatherperson’s Day
?? 7 content ideas
- Highlight the distinctive process you follow to develop products or services.
- Share a funny or unexpected experience from the workplace that gave everyone a good laugh.
- Reflect on the most difficult business decision you or your company has ever had to make and what you learned from it.
- Compare your products with those of your competitors, highlighting what makes yours stand out.
- Post a funny or relatable image and invite your audience to "caption this" with their most creative ideas.
- Start an “Employee of the Month†series to recognize and celebrate outstanding team members for their hard work.
- Showcase real examples of how great customer service can make all the difference in creating loyal and happy customers.
Showing special appreciation to all the sources listed in this newsletter. They all have great newsletters and social media feeds worth subscribing to.