FEAST Global Offers Unprecedented Access to Mexican Culinary Buyers with New In-Country Representation

[PRESS RELEASE] MARCH 22, 2023 – FEAST Global, a US-based company specializing in global food matchmaking between culinary buyers and premium food ingredients, has announced the?opening of its new office in Cancun, Mexico.

The move comes as a response to the growing demand for premium food products in the country, particularly in the resort, hospitality, and chef-driven restaurant sectors. The United States-Mexico-Canada Agreement (USMCA) has allowed food producers in the US and Canada to trade freely with Mexican importers, making the opportunity for North American food producers to take advantage of the tourism boom even more accessible.

The new office will provide?in-country representation led by Benjamin Nava and his wife Azucena Salazar, who bring extensive food and beverage knowledge, business experience, and global network connections to the table. They will help FEAST Global to fast track sales among food and beverage buyers across Mexico, home to three of the world’s top 10 tourist destination cities including: San Jose Cabo, Puerto Vallarta and Cancun.

Nava’s experience includes global culinary leadership and menu advisory roles in Canada, South Korea and Mexico as well as the cruise industry. His extensive memberships and professional leadership roles include current President of the Vatel Club Chapter in the Quintana Roo state, a globally recognized chef association. Nava comes to FEAST Global after a successful career in culinary education where he rose to Director of Culinary Arts at UT Cancun University. He is a certified professional sommelier and certified master mezcalier, and he frequently speaks and serves as culinary talent at conferences, festivals, culinary events, gala dinners and more across Mexico.

FEAST Global has?an established network of Mexico customs brokers, logistics resources, food importers and distributors, as well as decision-making chefs and food buyers. Its matchmaking approach efficiently qualifies both buyers and sellers and nurtures new business relationships that lead to long-term relationships and repeat orders for maximum lifetime benefit for both parties.

Read the full press release here.

Interested producers and trade groups can book a no-cost consultation to learn about our upcoming Summer 2023 Public Relations Campaign?by visiting?feastglobal.com?or [email protected].