FEAR
Jarod Cogswell
General Manager at Life Time, Inc. | Co-Creator DEKA (Spartan Race) | Hospitality, Sports & Fitness Business Veteran
FEAR.
I live with it every day. EVERY damn day.
As an entrepreneur, an employee, a father and a man, it doesn't matter if business and life is great or if it's a struggle, it's ALWAYS there.
And I think it's a good thing.
Fear keeps us focused. It keeps us present. It keeps us self-motivated. It gives us the edge. It keeps us ahead. It keeps us hungry. It reminds us that we're alive and to not take anything for granted.
Are you scared a little, maybe a lot? It's OK. Embrace it. Every choice we have made up to this point we must own and if we keep pushing forward and learning from the lessons along the way, we'll get there or heck, maybe we'll even take a different path that surprises us. We just have to keep climbing.
And for those not a little scared, overly confident, comfortable and at the peak of your success? Look down. Look around. Don't forget somebody else wants what you have and they think they can do it even better. So if you wish to stay relevant, keep doing the things that got you here and at the same time, explore how you can strengthen your strengths because as soon as you lose a bit of that fear and that edge, you're going to weaken.
STAY STRONG. EMBRACE FEAR... We're all stronger today because of it.