Fan Engagement Unlocked: A first look at sessions for Product Byte, Fanatics partner with Monterosa, a new Pick 'Em format coming soon and more...

Welcome to issue #14 of Fan Engagement Unlocked. Each month, we’ll be examining the secrets behind building better fan relationships and driving continuous engagement, one newsletter at a time. Let us know what you think and any topics of interest to you.

Fanatics partner with Monterosa to create a suite of Free to Play games for sports fans in the US

Monterosa and Fanatics are collaborating to launch a range of new real-time Free To Play games and fan engagement experiences.?

These include the daily Fanatics 5 Daily game, where fans have the opportunity to predict a range of game outcomes daily, and Perfect 9; a grid-style game where fans can win both FanCash and real-money prizes. In addition, Fanatics are running Fanatics 5: Jackpot; giving fans another chance to play and win.?

Both games are rich in engagement and gamification features, including automated live stats that allow fans to see how their picks are faring against others, increasing the sense of community and encouraging repeat interaction. Integrated into the Fanatics app, these games also include onward journeys to the other parts of the Fanatics ecosystem.?

Find out more

A first look at sessions for Product Byte!

We’re forming a great lineup of speakers and demos for Product Byte and we’re thrilled to share a first look at some of the session themes:

• Facilitating Community: fans love to talk about sport. How can we make digital products fit the appetite for community within live sports?
• Virtual Avatars: Why does visual identity matter and what are the risks vs rewards of giving fans a way to express themselves visually?

• Fan Location: What is the potential of location in digital products now and in the future?
• Sports Media Rights: How is the media rights landscape changing and what impact does this have on the way we create products??

We’ll be sharing more news soon, including speaker announcements and so make sure you follow Product Byte Live to access all of the latest updates.

Check out the agenda.

We're celebrating another brilliant season of Formula E!

We powered a range of predictors this season within the Formula E app, rich in gamification features:

• Points scoring system, designed to incentivise season-long fan engagement

• New Teams focused prediction

• Breakdown of points for each round and prediction type in the leaderboard to help fans to track progress

• The introduction of Private Leagues, which enable users to create their own group of players and track their performance on a leaderboard only visible to those in that league!

Find out more

Coming soon……all-new modular new Pick ‘Em format mouldable to almost any sport

A dynamic, real-time Pick ‘Em game, underpinned by a range of Elements, which can be adapted to create variety.

With freedom to choose the number of picks or the quantity per game, you can choose to automate with picks driven by sports data feeds or manual setup/entry.?

Questions can be generated from feeds using rules and AI and results and reveals can also be automated.?

Watch this space…

This is issue 14 of Fan Engagement Unlocked by Monterosa. Thanks for reading.

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To find out more about Monterosa / Interaction Cloud and try out our range of interactive Experiences, visit our website.