Family - The missing piece to total success in business today!
Kimberle Seale
Investor & Business Advisor creating a legacy of wealth in business and life
As I continue my journey on Mainstreet for the Values that exude success, I want to tell you a story that illustrates the love for FAMILY.?This story is so vitality important to the success of this business and the lives these people touch every day.
When the value of Family is at the foundation of everything you do, the business feeds its own growth.?If you don’t have family, what else is there really??We don’t work our business for the sake of working.?There must be a BIGGER reason!?I’m pretty sure I won’t be sitting in my rocking chair when I am eighty with my glass of lemonade talking about long days at the office, the thousands of miles I had to commute, and the clients with whom I had to part ways.?NO! I will be talking about my family, the lives I touched, even the James Bond look alike walking down the street (I will leave it to your guess as to which actor).?
This story starts with one of my desires: the desire to strengthen my own resolve to “Not Make Assumptions.”?I will admit I fell back into my bad habit of making assumptions back in December when I was invited to a Christmas party for a business that provides Roofing Services.?I’d never been there before and I had in my head that I would walk in to see men in Carharts amongst everyone, a smell of metal, asphalt shingles, and truck oil.?But that was just it, I had created this image in my head and it couldn’t be any further from the truth.
As I walked up to the main entrance of Universal Roofing & Exteriors, in Indianapolis, I was greeted by a lovely lady.?We didn’t know each other, but she was so welcoming, and she led me straight to the Grilliant Foods barbeque buffet.?Which I must add was absolutely fantastic - and the owners serving us treated me like they had known me forever.
I soon filled my plate and headed for a table populated with people I didn’t know. Politely I asked if I could sit with them, plopped down and dug into the most amazing pulled pork and mac-n-cheese.?After a few bites to curb my hunger, I then prioritized meeting my fellow table mates: a mix of a retired employee, a customer, a partner, and a vendor.?All of whom were raving on about how long they had known the owners and had the opportunity to work with them.?It was almost like they were wearing a badge of honor to have been associated with them for so long.?I personally was most impressed with the retired employee at the table.?He was back, enjoying himself simply because he missed the people.
After lunch I started to walk through the hall and just check out the vibe.?I was impressed with how nicely decorated everything was.?From the choice of colors on the walls, the furniture, flooring, and of course the Christmas tree.?There was love put into the décor.
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On my walk, I was soon stopped, hugged, and thanked for coming by the owner, Rob, and his son Sam.?In reality, they haven’t known me all that long, but that was not how they treated me.?There was this unspoken feeling I had that if I ever needed their help, they would be there for me.?I felt at home.
While on my journey to visit Universal, I really had only intended to pop in and say “Hi,” wish them a Merry Christmas, and then be on my way.?Just a 10-minute stop in.?However, after 90 minutes, time got away from me as I truly enjoyed my entire experience. I left feeling great and wishing I had needed a roof or some interior work on my house; I wanted to give them business so I could experience what they do.
Later, I did a little research on the company to see what values came through on their website.?I know what I personally had experienced, but I wanted more information and in their words.?That’s where it hit me on their website, with what I would say would be one modification.?“Rob treats everyone who works for him like family.” No, it’s so much more than that.?He treats everyone like family and because of that, everyone around him treats the people they encounter, like family. It’s just a way-of-being for them.?It’s who they are, how they treat people, and how they do business as a whole.?It’s their culture and is what has made them so very successful in business and in life.
I have no idea if FAMILY was the explicit intended culture when Universal started out in business, but that is what they have built.?It’s how they do work, it’s how they are organized, and it has been the foundation for the results they get every year.
Whether you have the most amazing culture or not, I urge you to take a hard look at your results, the experiences people have with your company, and the culture that lays underneath.??
Here is the article on Entrepreneur .
Culture is without a doubt a key component to business success. It takes an intentional approach and constant living the culture to achieve a positive result. However, equating culture to a family atmosphere is problematic in my view! I know of many family businesses that are dysfunctional because the family members are not aligned. You can't fire someone from the family but there are situations when a family member needs to be fired from the company because of the disruption they cause in the business. Beware companies that say they treat everyone like family. You never know what type of family they are!