Family Business & Real Estate: How Husband and Wife QLD Entrepreneurs Found A Gap in The Market
On Episode 1 of the “Future of Australia” podcast, I speak to Demezla (Demie) and Steve Berry, a dynamic husband and wife QLD real estate business [Pinnacle Sales and Management] who grew 35% in FY17 to hit $772,000 in revenue, since starting in 2013.
This placed them on the Financial Review list of 100 fastest growing new companies in Australia.
[ Click here to listen to the podcast in SoundCloud , or Click here to listen in iTunes , or search "Future of Australia Podcast" in your iPhone podcast app]
From their past, to their parents, their kids, being business partners with your life partner, technology, entrepreneurship and the real estate industry, we cover…
- How having a child triggered a conversation about starting their own business
- Their unique journey and skill combination that gave them a competitive edge
- "Real estate found us, rather than us finding real estate"
- The gap in the market for SMB commercial real estate management
- The role their parents played in them becoming business owners
- Why the business is like a child, and the importance of knowing that before you start
- How being a family business with your spouse is simultaneously fantastic and awful
- How being boutique, focusing on the right type of clients and long term relationships drove their 35% growth spurt
- Why they make core data administration a function of top management and don't delegate it to admin assistants
- How their unique organisation structure provides their landlords with confidence and higher levels of service and providing top range service as a boutique
- Why they focus on "growing at the right pace" rather than growth at all costs
- "Sometimes it's the work you say no to defines you, [and creates loyal clients]"
- On having 0% staff turnover since they have been in business, and using it as a selling point
- Differences in real estate media perception within Australia, and why Gold Coast real estate is booming
- The shifting demographics of Gold Coast buyers, especially from Melbourne, Sydney and overseas
- Is instant gratification affecting the entrepreneurial ambitions of younger generations?
- The role of technology in allowing them to expand their client base globally
- The importance of setting an example for their children to show them the role of believing in yourself and pursuing what you want
- "Don't discredit the hard jobs you do when you're younger" and why "Work Ethic is Everything"
- Skill development in early life and “...seeing everything as an opportunity, always putting your hand up”
[ Click here to listen to the podcast in SoundCloud , or Click here to listen in iTunes , or search "Future of Australia Podcast" in your iPhone podcast app]
Hi, my name is Derek. "FUTURE OF AUSTRALIA" is a project I am running to interview the Founders, CEOs and Entrepreneurs behind the fastest growing businesses in Australia. These interviews will be turned into podcast episodes, as well as articles.
"FUTURE OF AUSTRALIA" is about interviewing, celebrating and sharing the knowledge, aspirations, struggles, goals and achievements of these people with a broader audience.
If you are interested in contributing, learning more of keeping in the loop with our updates and email newsletter, email me at [email protected], or give me a call or text on 0404 689 897.