False Advertising information in Nestle Bunyad
This is with reference to advertisement by #Nestle for their product Nestle Bunyad which contains falsified information in regard to iron deficiency in Pakistani Foods for kids. According to advertisement shown on various platforms that 9 out of 10 children in Pakistan are having iron deficiency food. If we believe it is true than 90% kids in Pakistan shall be iron deficient.
Whereas all report including the report from #UNICEF never state figures even near to that.
I am not surprised by this act as the act is being done by multinational companies before in other countries as well but ultimately they were banned there.
We have a case where Johnson Baby powder stopped their production in USA while facing various type of cases while they are still operating with impunity in third world countries freely.
?
Same was also the case of MEGGI which was banned in India due high contents of lead but they were never stopped elsewhere in third world countries.
领英推荐
From this it is obvious that they are operating with impunity whatever advertisement they can place. We have a case like tetra pack or packed milk which often call the open milk sellers as contaminated where as they called their milk 100% pure where as in many case now it is proved that there are many brands in packed that is not even a milk and they are tea whitener. However, they are also making their branding freely.
I hope one-day local milk sellers will strong enough and will make such advertisement which will state that package milk is not even a milk it is simply a whitener and our institutions will also allow them to publish it freely.
Coming to the false ad which is being published by Nestle Bunyad there is immediate need for remedy which can be done through following.
1.?????? They should immediately stop the advertisement.
2.?????? They should also make a formal apology for falsified information.
I think that their legal and compliance department should also review and inspect the advertisement which are passed in the masses as it also cast doubt on their competence and bad intention while flow of such information with impunity.