*****Facebook Marketing***** is an e-Course that provides you with the tips, tricks, strategies you need to create a profitable Facebook page ??
Ravinder Singh (ROI Guerilla ??)
Expert Growth Marketing | +30M€ générés | SEO/SEA/CRO | Marketer Full-Stack | +7 ans d'expérience | Pilotage Data-Driven | Basé à Paris
A blog about drive traffic to your website and generate leads by making amazing facebook posts ??
""""How to drive traffic to your website"""" is a blog about how to drive traffic to your website and generate leads by making amazing facebook posts. If you have been thinking about starting an online business or going full time on your current job, but aren’t sure how to get started – this is the article for you! Domain Authority is one of the most important factors in determining how many visitors will see your content and ultimately convert into leads and paying customers ??.
Facebook is constantly evolving but one truth remains constant, it’s all about having good content. If your content is cheaply conceived, and appears like nothing more than a keyword-stuffed attempt at picking up ‘likes’, then Facebook will be able to identify that tactic and kick your post further and further down the news feed. ??
Good content, however, is receiving far more attention these days, whereas advertisement looking posts will not be noticed. For instance, Facebook changed their news feed algorithm to not only bump ‘low-quality content’ down on their list of priorities, but now older ‘related’ articles can be seen under the newer ones for a blog or news site. ??
I will guide you through the steps necessary to start getting visitors on your site and what you can do to improve their experience. The goal is not to make you rich, but rather help you become more visible, influential and able to make decisions that will directly affect your life. Click here to read more or register for free. Have you ever had a client that asked for a certain image or video? So how it works if you’re using Facebook to launch your first lean test ensure that you’ve got your structure in place before launching any campaigns. This is what you should do if you’re a new player in the market or you haven’t achieved enough growth for your company.
?????I.??????????“Reach”-?Frequent, engaging content (8+ posts per day - memes, emotional photos, humor) for at least four weeks post-page launch. Launch a “reach” ad with a clean creative and a brief copy to give a shoutout about your USP. The idea here is to push through as many people looking through your brand as much as you can, the core metric here is impression not click so be weary and not have your hopes too high for clicks. This is the ice breaker for your brand to your target market. A quick test can be done for a week before jumping on the 2nd ad.
???II.??????????“Awareness”- Continue the following week with an “Awareness” based ad. At this stage, your customers should’ve already seen your ad previously and this is to get them more familiarized with your brand further.?The trick here is:?that you should remember to adjust the frequency of the ad so you could do an ad showing to the same customer every 3days or so over the next 2 weeks. (You could test this out for future campaigns). Please be mindful and refrain from consistently changing your ads because the algorithm takes time to kick in. Do this for next 3 weeks too.
?III.??????????“Engagement” - Now here’s the fun part, with us - we’ll aim for?engagement?on the 3rd run. Some may disagree as for most they’d jump straight to conversion, we’ve done enough test to know that patience is virtue my friends. If done right, this could get you additional organic traffic or reach as it’s closely aligned to your “reactions, shares, likes, etc. The best is to have a question based headline as your copy to get the audience thinking and reciprocating with your content. You could do a free whitepaper, ebook or any sort of incentive that is within your means. (takes a little labour but it works) You’d want most of your readers to share this post to get you as much reach as possible.
Facebook can provide excellent opportunities for traffic. But it isn't always easy to get people to learn about you and turn into customers. Facebook provides many opportunities for people to share information about businesses and products they think may be of interest to others. Information on products or services can be posted in groups or pages that are related to the business you're marketing. This could include a group related to finance or a group related to arts and crafts. Posts that attract the most comments and shares are likely to be popular.
I’m always looking for ways to drive more traffic and leads. Nothing gets my engine revved up like working with clients who are ready for a change and are willing to take a risk on an outcome they believe will bring greater results. Of course, there’s always a risk with any kind of online project, but I don’t tend to take that chance unless I know it will pay off.
Here are 10 bonus tips for your Facebook Lead Gen Strategy:
1.??????Keep your Ads Unique and Short.
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2.????? Watch your Competitors Facebook Ads.
3.??????Optimize your Post's Likes and Shares.
4.??????Check your Ad Placement.
5.????? Use UTM Parameters Tool.
6.????? Use A/B Testing on your Ad Campaign.
7.??????Choose the right frequency for your Ad.
8.????? Target Men and Women Individually.
9.????? Create a Valuable Offer.
10.??Choose the appropriate Campaign Objective.
In the end, ?? I would like to say that, Implement these growth hacking techniques in your Facebook Ad Campaign, it will increase your conversions. Conversion is a difficult task but not impossible. It will take time and effort, but it will be successful. You have to focus on leveraging data to create a campaign that would attract the right audience and drive measurable results.
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