Helen Squared?

This past month has been a whirlwind of activity at Helen Squared! From refining our own Five Steps programme to ensure it's perfectly aligned with our clients' needs, to exploring the exciting world of legal technology and refreshing our visual identity - June has kept us on our toes. ?? We��ve also been: - Crafting SEO-optimised articles on everything from Shareholder Agreements to international exhibition risks. - Delivering bespoke website content to enhance user engagement. - Empowering legal founders and their teams through targeted LinkedIn training. - And not to forget, we've been networking and sharing insights at leading legal events and our very own marketing brunch. ?? Swipe left to see highlights from our month! We're thrilled with our new look and eager to hear your thoughts��do you like our refreshed visual identity? Whether you��re a legal founder looking to launch your start-up or an SME business looking for marketing strategy and delivery, we can help. Get in touch!

Your Brand. Your Voice. Your Control. We don��t just do marketing for you - we give you the skills to own it. Our Train phase is all about empowering you to take charge of your brand. Whether it��s personal branding, content strategy, or social media know-how, we��ll show you how to make marketing work for you��with confidence. Because strong brands aren��t built by outsourcing everything. They��re built by people who know how to show up, stand out, and connect. Ready to take ownership of your marketing? Let��s start with the right training. #HelenSquared #LegalMarketing #BrandBuilding

Think video is the best way to market yourself as a lawyer? Think again. Anyone can hit ��record�� and chat for a minute, but blogging? Blogging is where you really flex those legal muscles. ?? A well-written blog does more than just ��exist�� online, it: ? Builds your authority in your niche ? Ranks on Google and brings traffic to your website ? Answers client questions before they even ask ? Showcases your expertise in a way video simply can��t Want to be the go-to lawyer for SMEs or data privacy? A killer blog post will do that. Video may be flashy, but legal issues are complex, and a well-structured, insightful blog proves you��re the expert to trust. What do you reckon? ?? Watch the full video here: https://lnkd.in/e2rahG4s #LegalMarketing #LawFirmGrowth #ContentMarketing

Your best content isn��t always the newest, it��s the content that still resonates. You��ve already put in the effort writing, refining, and sharing insights that matter. But if those words are sitting quietly in a blog archive or buried on a landing page, they��re not reaching the people who need them most. That��s where we come in! At Helen Squared, we take the value you��ve already created and give it fresh momentum. We turn past blogs, website copy, and landing pages into engaging, evergreen social media content. So your words keep working, long after you��ve written them. No more scrambling for ideas. No more wasted effort. Just smart, strategic content that keeps delivering. #HelenSquared #LegalMarketing

Most businesses know what they do. Fewer can explain why they do it. But the ��why�� is what makes people connect with your brand. It��s the reason clients choose you over the competition. That��s why Imagine��the first step in our Five Steps to Five Star Marketing programme��digs into the heart of your brand. Not just the services you offer, but what drives you. What impact do you want to have? What makes your business more than just a business? Get this right, and your marketing won��t just grab attention, it��ll mean something. Let��s figure out your ��why�� and make sure the right people hear it! #BrandStrategy #MarketingWithPurpose #StandOut

Last week, we took some time to reflect on what makes Helen Squared... well, Helen Squared. What really sets us apart from other marketing agencies? (Apparently, just saying ��we��re two Helens�� doesn��t quite do the trick ??��?.) Here��s what we don��t do: ? Outsourced marketing teams ? Random tactics and campaigns ? Expensive interim CMOs And here��s what we do: ? Build the right marketing foundations for ambitious growth ? Help you pinpoint exactly who to talk to, what to say, and where to say it ? Stop you throwing marketing mud at the wall and hoping it sticks ??��? Our flagship Five Steps programme is designed for ambitious law firms and legal businesses looking to grow. It��s about creating the structure and clarity you need to scale effectively��because generating leads starts with making sure people actually know who you are and what you do. Speaking of clarity, we��re taking a leaf out of our own book: our new website is coming in 2025. Because Helen Squared is so much more than ��two Helens.�� (Also, let��s not forget Michelle Clement bringing the magic too.) #LegalMarketing #HelenSquared #SmallBizMarketing

The legal world loves its jargon. But your tone of voice doesn��t have to follow suit. In our latest blog, we dive into how simplifying your language can help you connect, build trust, and stand out��all without losing your edge. Because in an industry where clarity is king, speaking your clients�� language is what truly sets you apart. Ready to cut the jargon and hit the right note? Read the full blog here: https://lnkd.in/eiySUDaM #HelenSquared #LegalMarketing

New year. Same us. Even better plans. It��s 2025, and we��re back��fired up on mince pies and mildly ambitious resolutions. But don��t worry, we��ve skipped ��gym every day�� and gone straight to what matters: helping legal businesses nail their marketing this year. Whether it��s refreshing your tone of voice, finally sorting out your website, or creating content that actually works (instead of disappearing into the void), we��re here for it. So, here��s to a 2025 full of big wins, smarter marketing, and maybe even remembering your LinkedIn password. Let��s make it a good one. #NewYearNewMarketing #LegalMarketing #HelenSquared #FiveStepsToFiveStar

Let��s turn your marketing ��to-dos�� into ��done.�� ? How long has ��update website content�� been gathering dust on your list? We know marketing often ends up at the bottom of the pile. That��s where Helen Squared comes in��we help legal professionals move from ��I��ll get to it�� to ��it��s sorted.�� Our Five Steps programme offers a complete marketing solution. From reviewing your content to repurposing it, building engagement strategies, and creating a plan that works, we��ve got you covered. So, you can focus on what matters most��your clients. Ready to tick marketing off your list? Let��s chat. #LegalMarketing #HelenSquared #FiveStepsToFiveStar

We create content that stands the test of time. ? At Helen Squared, we turn your best content into evergreen social media posts, so you always have something valuable to share. With visuals like social tiles and infographics, your content will stay fresh and engaging, even when repurposed. Ready to take the stress out of social media? Let��s make something that lasts. #HelenSquared #LegalMarketing