eye square's November Insights Newsletter

eye square's November Insights Newsletter


At eye square, we're passionate about delving into the human experience and committed to understanding consumer behaviour in today's dynamic market landscape. We invite you to explore the actionable insights in this newsletter, including thought-provoking content, impactful strategies, engaging discussions, and compelling events.

Let's tour the realm of Human Experience together!

Interested in finding out who or what eye square is? Visit our website here!



Events, events and more events


The text of events on a gradient background; on the right side, 6 circles with the logo of marktforschung.de, acquisa, mydigitalshelf, eye square, infomotion and planung&analyse Insights

eye square is all about Human Experience and November offers us the opportunity to share human interaction with the market research community, clients, partners, and friends. This month, you have the chance to meet and greet our team members at 6 events.


  • Digital Marketing Summit 2024

Nov 12th | Online

Join us >>

  • eye square UX Foresight Webinar

Nov 14th | Online

Join us >>

  • Digital Grocery Summit 2024

Nov 14th | Hamburg

Join us >>

  • Data Performance Days?

Nov 14th | Mainz

Join us >>

  • Deeper Insights Days?

Nov 19th | Online

Join us >>

  • UX Research Days 2024

Nov 28th | Online

Join us >>



eye square's Webinar

The text of eye square's webinar "The Future of UX in the Era of AI: Implications for Human Experience Research" on a gradient background; on the right side, a picture of Michael Schiessl and Willi Schroll who will be hosting the webinar

Part of a November full of events, we are proud to host a new webinar "The Future of UX in the Era of AI". On 14th of November at 11:00 am, Willi Schroll from strategiclabs and eye square's CEO Michael Schiessl will engage in an open conversation exploring how AI-driven technologies such as?Emotion AI, Synthetic Customers,?and the transformation of touch points are reshaping the way we understand and optimize human interactions with technology.?

Save your virtual seat now!



Tocii Award Nomination for eye square


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eye square has been nominated for the Tocii Award in three categories. These nominations underscore our commitment to innovation in advertising effectiveness research. We specialize in real-time research, utilizing our InContext technology to test advertisements in their natural settings. Marktforschung.de readers chose to nominate eye square in these three categories:

  • Customer Journey & Touchpoint Analysis
  • Pharma and Healthcare Research
  • Advertising Pretest

Learn more!



Top 100 German Innovative Companies 2024


The text of eye square @ Top 100 German Innovative Companies 2024 on a gradient background; on the right side, a picture of Süddeutsche Zeitung with the title of that list, with information that 100 were chosen from 2.346 companies

We’re proud to announce that eye square has been recognized as one of the top 100 most innovative companies in Germany for 2024. Notably, it is the only market research firm to achieve this distinction. This prestigious ranking by Creditreform and the Süddeutsche Zeitung Institute underscores our commitment to pioneering advancements in the field.

Read more!


Hope you've enjoyed the read

Your eye square Team

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