Eye Contour Care

The skin around the eyes is 5 times thinner than the skin on the rest of the face. It is very thin, fragile and vulnerable, and is the area where the first signs of ageing appear.

There are 22 muscles in the eye area that are in constant movement. Every day, we blink our eyes an average of 10,000 times. This activity, together with other factors such as solar radiation, tiredness, lack of sleep, among others, lead to premature ageing.

These signs usually appear from the age of 30, or even earlier, with the appearance of the famous "crow's feet", which are fine wrinkles around the eyes.

Dehydration is also one of the main factors responsible for the appearance of the signs of ageing, as it weakens the protective barrier, leading to a loss of water, dryness and loss of flexibility, which manifests itself in a duller, more tired skin tone and more marked expression lines and wrinkles.

It is therefore very important to use specific products for the eye contour area, which provide hydration and improve the skin barrier, to prevent premature ageing and signs of fatigue.

ISDINCEUTICS presents Hyaluronic Eyes, the new eye contour with a gel-sorbet texture based on hyaluronic acid.

Hyaluronic Eyes helps reduce the signs of fatigue and prevent expression lines associated with dehydration. Its combination of ingredients provides an anti-fatigue action, luminosity and a feeling of intense hydration on the skin.

ISDINCEUTICS Hyaluronic Eyes contains ingredients that moisturize, protect the skin and help fight the signs of fatigue. And it's formulated with 85% ingredients of natural origin.

The Hydrating complex is a combination of humectant ingredients that moisturize deeply. Its action is immediate and long-lasting. The complex includes Hyaluronic Acid, Sodium Hyaluronate and Betaine.

The Algae Complex is a combination of distinctive algae that help regenerate the skin's structure, improve tone and provide an energizing sensation.

The ingredient that helps reduce the signs of fatigue is the extract from the leaf of the Andrographis paniculata plant, native to India, which gives the skin a rested and radiant look.

Hyaluronic Eyes has shown fantastic results in clinical and pre-clinical studies, 180% more hydration in 2 hours.

ISDINCEUTICS Hyaluronic Eyes includes an applicator that allows you to massage the area, stimulate microcirculation and facilitate product absorption. Another benefit is that it allows 360o application, meaning it can be applied to the eye contour as well as the eyelids.

And so, ISDINCEUTICS presents three eye contours:

• Hyaluronic Eyes has a gel-sorbet texture and is designed for people who want to moisturize the area and help prevent the first signs of age and signs of skin fatigue.
• K-Ox Eyes has a creamy texture and is designed for people who want to combat puffiness and dark circles.
• And Vital Eyes, which also has a creamy texture and is designed for people who want to help combat the visible signs of age.

Insist on the importance of taking care of the eye contour from a young age... moisturize well and protect, for a radiant, rested look!

Written by: Carla Neves

Pharmacist and Product Manager Isdinceutics "Taking care of our skin is essential to take care of our physical and mental well-being."