Export of non-alcoholic beer from Russia: secrets of success
SMART FMCG
The largest supplier of food and beverage products from Russia, as well biggest FMCG importer and exporter.
The global market for non-alcoholic beer continues to grow. In 2022, it reached $22 billion. Analysts predict that by 2032, the market could reach $40 billion.
This surge in popularity of non-alcoholic beverages is driven by a trend towards healthier lifestyles among consumers and the rapid development of e-commerce. The ban on online alcohol sales also plays a role, prompting breweries to promote their non-alcoholic brands.
Additionally, non-alcoholic products make it easy for consumers to switch from regular beer to non-alcoholic options without giving up the social aspect of enjoying a drink with friends. It also helps reduce sugar consumption, as non-alcoholic beer contains no sugar and has a lower glycemic index compared to regular beer.
Russian Non-Alcoholic Beer
After the departure of global brands from the market, Russian breweries have increased production of their own non-alcoholic products. The major players in the domestic market are AB InBev Efes, Baltika (part of Carlsberg Group), and Heineken. Baltika is also a leading exporter of Russian beer.
Baltika produces and exports not only its own beverages but also Danish light filtered pasteurized non-alcoholic beer Tuborg Non-Alcoholic. Tuborg Non-Alcoholic is brewed using membrane filtration technology, allowing it to maintain taste qualities similar to alcoholic beer.
Its ingredients include purified drinking water, barley malt, malt extract, brewing barley, and hop products. In 100g of the product, there are only 35 calories and no more than 6g of carbohydrates.
Export Specifics
Exporting non-alcoholic products requires more than just gathering all the necessary documentation. It is important to correctly determine the product code according to the TN VED of the Eurasian Economic Union. Understanding customs clearance procedures and whether the product is subject to duties is crucial.
Furthermore, there are nuances in organizing the transportation of goods. Factors such as heat, cold, direct sunlight, and vibrations during transport must be considered. Meeting all packaging and labeling requirements is essential.
For efficient delivery to international partners, selecting the optimal route and mode of transportation is key to preserving the product's quality properties.
SMART FMCG - Your Advantageous Export Partner
We export Tuborg Non-Alcoholic beer and other product categories in FOOD and NONFOOD to the CIS countries, as well as to the MENA countries (Middle East and North Africa region). We ship goods from warehouses in Russia and Kyrgyzstan and deliver them via land, sea, and rail transport with the involvement of reliable partners.
Over 12 years of operation, we have created a well-oiled mechanism of interaction between manufacturer, distributor, and client. And we have established streamlined logistical processes for delivering goods to these regions, as well as to any other countries.
Our foreign trade managers are well-versed in all the nuances of customs clearance for exporting goods and will help you with the preparation of export documentation, while our logistics team will choose the optimal route and method of delivery. SMART FMCG helps to overcome customs barriers, reduces distances, and saves your time.
Well-organized distribution is a key factor for effective export since it is at this stage that a compromise between logistical costs and the level of customer service is formed.
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So, we invite manufacturers to cooperate and are ready to offer you our best conditions!
Anton Kuzmenko: +7 977 726-72-09, [email protected]
? WhatsApp: https://wa.me/79777267209,
Alex Lofing: +7 977 570-44-48, [email protected]
? WhatsApp: https://wa.me/79775704448
Konstantin Sulima: +7 977 699-05-15, [email protected]
? WhatsApp: https://wa.me/79776990515
?? Website: https://smart-fmcg.com/
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Official Customs Broker | International Trade Expert | Market Research Marketing | Business Contract* Niaz Caspian Sea CO
3 个月Is it possible to export this barley beer without 0% alcohol to Iran? Please send me a WhatsApp email [email protected] Wa.me/989194857085
We offer (supply) non alcoholic champagne