Exploring New Horizons at Mipcom 2023: Insights from Guilherme Jord?o, Globo Executive

Hello everyone,

I have the privilege of being here at Mipcom 2023, where Globo is making history and exploring new horizons in the world of entertainment. Today, I want to share with you my reflections on the first day of this extraordinary event, which has been a true journey of discoveries and innovation.

Long-Standing Clients and Cutting-Edge Negotiations

The first day of Mipcom brought a unique opportunity to gather with some of our long-standing partners who are currently in negotiations with us. These meetings were incredibly productive and exciting. We managed to advance conversations about the sale of ready-made content but with a special touch: scripted formats, especially targeted at the Eastern European market. This demonstrates the power of collaboration and how together we can create something truly special.

Additionally, we also had the opportunity to meet new leads and potential partners with a deep interest in Globo content. These interactions were very promising and reinforced our commitment to expanding our horizons and taking our narrative to new audiences.

Exploring Different Formats

What made this day even more exciting was the interest expressed in our diversity of formats. Discussions didn't stop at traditional telenovelas. On the contrary, there was genuine enthusiasm for a wide range of formats, from scripted to unscripted productions, including captivating documentaries. It was a pleasure to share our ideas and visions on how Globo not only embraces but also excels in producing content beyond the boundaries of telenovelas.

Positive Feedback

We are thrilled and gratified to receive such positive feedback from everyone who participated in this event. These enriching exchanges and the warm reception we found here at Mipcom strengthen our determination to continue innovating and exploring new paths. We are committed to bringing the best of entertainment to the global audience, no matter where they are.

As we move forward in this event and prepare for the days ahead, I want to thank everyone who is part of this inspiring journey. The union of passions and ideas is what shapes the future of Globo. Let's continue to write this story together.

Thank you for following our adventures at Mipcom 2023. I can't wait to see what tomorrow has in store for us!

Sincerely,

Guilherme Jord?o

Globo Executive

#InnovationInEntertainment #Mipcom2023