Exploring Customer Purchasing Patterns in an Online Sports Store
I continue to delve into the world of patterns and statistics. This time, I conducted an analysis of customer purchases in an online sports store. The goal was to determine the customers' inclination to buy certain products. This question requires more thorough investigation, as I have not yet been able to create a reliable model.
However, I continued my search online and found an interesting approach. By looking at which products are often bought together or which products a single user buys, we can use Association Rules. One of the most well-known algorithms for this task is the Apriori algorithm. It helps identify frequent itemsets and association rules between them.