Exploring the Aspirational Possibilities with Metaverse

This week's newsletter is about exploring how the metaverse is changing the face of the AEC industry. Learn how an India-based firm is using technologies such as AR, VR, 3D, and AI to create interactive visualizations of real estate.

The Story

One of the fastest-growing proptech (property + technology) platforms in India - Square Yards launched a global 3D Metaverse platform to showcase the future of real estate search and discovery. The company uses a high-end 3D digital twin of the city of Dubai by using cutting-edge technologies such as 3D, AI, VR, AR, and other interactive visualization.?

Square Yards claims that its product is the first of its kind to introduce high-definition 3D maps for high-fidelity real estate visualization. Users can search from over 2000+ potential real estate projects across Dubai and get complete details about the project. The users can enter into the project metaverse as an avatar and experience the spaces, amenities, and interactions virtually. This will help users to perceive accurate depictions of the property that will create an emotional anchor to the space and encourage them to seal the deal at the end of the day.?

Square Yards’ product is currently being tested among a closed group of users and real estate developers. The company aims to work with developers in Dubai to integrate their upcoming launches into this ecosystem so that customers can buy, rent, and sell properties digitally. The product is built with multiple data layers including maps, 3D content, transaction, listings, and project information.

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