Explaining SEO to 10-Year-Old

Wondering, what is SEO? How does it work? What is SEO in simple words? Today, a I as the SEO Expert will be answering all these questions in a simple way that will be easy to be understood by a 10-year old.

If you are going to search SEO on the Internet, you will find pages and pages of definitions. It is a term that is frequently used in the marketing world but it will not be easy for people to understand it with limited exposure for website design and marketing.

Let’s begin the discussion by splitting up the terms:

What Is SEO?

SEO stands for search engine optimization.

A search engine like Google is something that will help you to find information on the Internet. It will put everything that you are looking for and it is known a ‘search results page’.

Note that SEO is optimizing your website for search engines. Due to all the information on the Internet, optimizing your website make it easy for people to find your products or services that you are selling on your business website. Everyone desires to rank higher Google’s search results page so that customers can find it easily.

Google and SEO

Google’s job is to organize information and make it easy for the user to find it. You can consider Google a torch that will help you to find the things in the dark.

Optimizing Website for Search Engines: If you want your product or services to rank higher, then you need to do certain things on your website. You should do the following:

1- Making Website Easy to Use

When Google acts as a shining torch, then you will not be lost. By adding sub-headings and headings in your pages, you are making the website easy to navigate.

2- Posting Quality Content on Your Website

The content you write on your business website is very important.

If customers are going to search for you, then the words they are going to use for the search is called ‘keywords. Google will use those keywords to find your business when people search for your product or service.

3- HTML

When you are going to build the website, then it is essential to name every page correctly, so that Google can find them. It is essential to use and I call it ‘meta-data’. It is a way of naming photos that will help Google to find them and they will also appear up on Google’s search results page.

4- Linking to Your Website

In SEO terms, links are the signpost that people can click to be redirected to another web page. There are 2 types of signposts:

1- Internal links will point to a different section of your own website from the inside your website. In this case, people will never leave your website to find the information they are looking for.

2- The other types of link are external and it is very important. Google will put popular businesses high up on their search results page. The more websites point back to your website, Google thinks that your website is important and Google will increase your ranking on search engine results pages.

Hope this brief information helps you to understand the SEO in a better way. Feel free to contact with professionals to do the on-page SEO and off-page SEO for your website.