Experience sharing of post-80s sock King's entrepreneurial story
Experience sharing of post-80s sock King's entrepreneurial story
In the impression of many people, it seems that there is no money to make and no future to set up stalls and sell goods. However, many of these seemingly insignificant businesses make many people earn money that others can't imagine. These are humble occupations in other people's solar calendar, but in the hands of those entrepreneurs, they can make thousands a day. It can be said that they can make a lot of money in two days It's a month's income for white-collar workers. Today, let's talk about the story of a sock king who became a sock king by selling socks.
This man is Hu xiongguang, the famous sock king in Hunan. It can be said that he used to be a man of the year in Changsha's stall industry, and he can earn thousands of yuan a day in rush hours. Later, after making money, he began to do socks wholesale business. Similarly, in Changsha, his socks wholesale business also flourished.
Ma Jiarong is a native of Xiangshan. When he was a child, his family was poor, and he had not read much. He came out to work at the age of 15. At that time, when he was young, he learned from the older people to set up stalls where there were more people. He thought socks were cheap and the cost was not high, so he decided to sell them.
But after he decided to do it at that time, he almost ran all the wholesale markets, and finally inadvertently learned that a sock manufacturer in Foshan was eager to deal with a batch of stockings in stock. It was said that the quality was very good, but there were some defects, and the price was very low. The equivalent cost of a pair of stockings was about 80-1 yuan, so he bought this batch of stockings, which was called socks A big truck was pulled in that night.
After that, he found two temporary workers to sort and label them. The cost of each pair of socks is about 10 cents. The good ones are sold for 10 yuan per pair, followed by 10 yuan for two pairs, 10 yuan for three pairs, and 10 yuan for five pairs. Basically, Ma Jiarong will recover the cost by selling one tenth of the good ones.
Of course, in addition to the low price, Ma Jiarong also likes to make some eye-catching, funny and attractive slogans: the boss is lovelorn, the boss's wife is running away, just throw these slogans for money. Stand on the table, hold the cards high and shout with a trumpet.
After making money for a year, he set up a sock production workshop in his mother-in-law's home in 2008, settled in Binhai Industrial Park in 2016, and opened his first sock direct store in 2017. Ma Jiarong said that after he came out at the age of 15, he had done a lot of work, such as moving bricks at construction sites, advertising design, making molds, and factory chores. Until he started to set up a stall, he made money on socks.
At present, Ma Jiarong is planning to create his own sock brand and invite professional sock designers to design sock styles popular with domestic customers. After all, people can't stop ahead: Ma Jiarong said.