Experience Over Expediency: Why Not All Masterclasses Make the Grade
"The Masterclass Conundrum: When Experience Talks, Shouldn't We Listen?"
Ah, the digital age! A time where every Tom, Dick, and Harini can be an 'expert'. The internet is brimming with influencers peddling masterclasses for the price of a cup of chai or even less. Now, I've been known to enjoy a good cuppa, but when it comes to imparting wisdom, should we really be equating its value to that of a beverage? Let's dive into the murky waters of the masterclass world.
I've read Naval Ravikant's take on the 'Get Rich Quick' schemes, and boy, did he hit the nail on the head! For those who missed it, Naval emphasized the value of genuine, hard-earned advice over the dime-a-dozen courses we see advertised every day. It's like comparing a timeless classic novel to a gossip magazine. Both have words, but only one has depth.
I recently gave a masterclass—hold the gasps, please—and let me be clear, it wasn't to buy that fancy new car or to add another feather to my already overloaded cap. It was to share, educate, and help others adopt best practices from someone who's been in the trenches. My sessions were designed to be as open and inclusive as possible with the 'Pay What You Want' strategy. Why? Because real knowledge should be accessible
Delving into history, the dissemination of knowledge has been an age-old practice, transcending borders and cultures. The ancient Romans, with their public forums and oratories, saw philosophers passionately debating and imparting wisdom to eager listeners. Similarly, India's Gurukul system emphasized a holistic education, where sages and scholars passed down knowledge across diverse subjects under the shade of a tree or in ashrams. Renowned universities like Takshashila stood as a testament to the subcontinent's deep-rooted emphasis on education, where scholars from all over the world congregated.
Such traditions underscored the principle that knowledge wasn't a commodity to be hoarded but a treasure to be shared. The essence of these ancient practices wasn't just about transactional learning but about shaping minds, nurturing critical thinking, and fostering a deeper understanding of the world.
Today, in our era of digital connectivity, the spirit remains the same. Knowledge should not be behind steep paywalls or accessible only to a select few. It should flow freely, benefiting all, much like it did in those historic gatherings of yore.
But here's the million-dollar (or should I say Rs. 99?) question: How do you differentiate between genuine non-commercial advice and those just in it for a quick buck
Well, for starters, look at the person's background. Have they walked the walk or just talked the talk? I've been on this roller-coaster of entrepreneurship, operations, and advising for over 25 years. My advice isn't from reading a 'Business for Dummies' book but from living the business life, with all its ups, downs, loops, and unexpected turns.
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"In the age of instant 'experts', a true masterclass isn't just about the class, but the years of mastery behind it."
Behind the Scenes of a True Masterclass: Separating Wheat from Chaff
Then, there's the content itself. Is it generic? Or does it dive deep, challenging the norms and making you think? Real expertise isn't about regurgitating information; it's about sharing insights that can only come from experience. A genuine 'masterclass' if you may, is nurtured with years of experience, watered with authentic insights, and rooted in the real-world challenges faced by its mentor.
It's not a mere regurgitation of generic information but a curated collection of hard-earned wisdom. Just as a farmer separates the wheat from the chaff, discerning learners must sift through the noise. They need to look for classes that offer not just information, but transformation.
Lastly, and perhaps most tellingly, is the price. Now, I'm not saying that valuable things can't come cheap. But if someone's selling you a 'Get Rich in 30 Days' course for less than the cost of a samosa, you've got to wonder: are they sharing wisdom or just looking to make a quick rupee?
Now, don't get me wrong. I'm not against anyone making a living. But in this age of the creator economy, it's crucial to remember the difference between creators who genuinely wish to share and those looking for a quick payout.
So, the next time you come across a masterclass or an expert online, take a moment. Do your research, reflect on their credentials, and remember: real gold doesn't need to glitter—it just is.
To all genuine creators out there, keep creating. To the rest—well, there's always that Rs. 99. ??
"In a world drowning in masterclasses, remember: expertise isn't manufactured overnight. Look for the wisdom, not just the label."
Amit?is a 25 year+ Entrepreneur, Founder, Startup Operator, Angel Investor turned Advisor. He is currently the Director, Practice Growth at?Factoryal, a Boutique Management consultancy helping entrepreneurs in their Growth Journeys… [email protected]
Building @ Coffea | Co-founder & Chief Operating Officer
1 年Once I met a VC lady who was selling fundraising consultancy and courses. She was not aware of what elevator Pitch is ??... Every weekend we conduct sessions on Topics decided by the participants. We keep it pay what you want. Just to keep the seriousness, as we have seen that even if a person pays INR 1, s/he joins the sessions. And it is no gyan sessions, just discussion on topics and lots of questions answered. The best way to learn something is discussing it.
"Driving Aviation Excellence through Digital Transformation & Skilling| Innovator, Strategist, Operations Expert | Elevating Industry Standards & Experiences
1 年This is truly a master class on the business of master classes Amit Gupta and how true is this of the scenario today. In the end to go ahead or not is a choice we have and let us exercise that wisely. Thank you for sharing
TEDx Speaker | Writer | Coach | Rambler | Dog loving fat cat
1 年Nice one Amit Gupta , keep them coming.. 99 thanks for this :)
Growth Advisory | Business Transformation | Thought Leadership
1 年Nitin Ahlawat The masterclass champion - this is for you!