Experience – Master of all search engine
Dhaval Jain
Creative Marketer Transforming Data into Strategic Insights| Unilever| Engaging Audiences Across Multiple Platforms| Up-and-Coming Author| dhavaljain.com
It was not a very long time ago that I rushed to my family physician to treat my flu. I was suffering from 'common cold' which had started about ten days back. ‘Common cold’ is a misnomer on my health list. I found out the hard way that it is not so common or casual as people think it is.
I searched the net, Google to be precise, to know more about my flu-like condition. I followed it up with self-medication and waited for the prescribed seven days for the flu to subside.
After ten day, when I was seemingly worse and home remedies had not helped, I sprinted in my sad state to my doctor. Thankfully he spared me "why are you coming now" tirade. But what he finally wrote on his prescription was classic. After scribbling the names of the meds he wrote "Trust me and not Google" (that’s why they are called ‘family doctors’). I read it and melted in embarrassment when he gave me a reassuring smile and said: "now you know where the buck stops".
Yes, I do.
I have now come to realize that there is something beyond the net. No doubt, we have now entered the digital transformation age and time when you can get any detail you need. It is all at your finger tip.
Unlike our parents, we have become an impatient populace. Any issue we are facing, everything that touches our lives sees us rush to explore the net and to be enlightened. From how to tell off your boss to how to become his dearest pal, the Internet seems to have all the answers. Unlike the older generation, we abstain from sweating ourselves to sharpen our personalities and shape our characters.
But does the Internet govern our lives so much? I dare say that this double-edged sword does have immense power over us. However, it cannot replace human intelligence and knowledge that people gather over the years. That in itself is unique. Unless reminded we fail to remember this life’s lessons.
Did I just hear someone say that life was simpler when apple was just a fruit? Yes, maybe but I must say that expanding the apple bandwidth and digitalizing it has indeed made life simpler.
In the same manner, the Guru Internet also has made our lives easy and convenient. In today’s world we know what we want and also what everybody wants, all because of the net.
With solutions to everything, smart alecs like me exercise this option every time instead of having faith in a piece of sage advice. Many times I have fallen flat on my face. Simply put, we have too much information which we call information overload.
As always, I am taking a different angle here. In my blogs I have always shared my own experiences, trials and episodes of my life. Every step of the way, my special insights have been at the core of my blogs.
I am inclined to believe that these episodes cannot be found anywhere with Google, except on my page. It feels good knowing that I have something that Google does not have. These are my own personal experiences which are unique to me and are distinctive.
My Insight
“An experience grows with no sound, but a piece of information falls with huge noise. Many times information has noise, but the experience is quiet, surreal & insightful. Discovery created Google but Google cannot discover, cannot create experience”
Google can’t be guru; but Guru can be google!
Stay Inspired
Executive Director at AT&B
5 年Time to go Offline & start trusting human intellect! Very well Described the free fall of Humans in cyber space....Keep Writing, Keep Inspiring..!!
Senior Tea Consultant & Self Employed
5 年Dhaval I agree ... Google has not been able to work on experience as yet ...let’s wait ...