Expedia: opening the data treasure-trove with gen AI and LLMs
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Expedia’s data and AI boss Shiyi Pickrell tells Ann-Marie Corvin how the travel platform is using AI to help create dream holidays, support its partners and increase internal productivity
It’s early spring, and Shiyi Pickrell has been caught up in the UK’s erratic weather. It was a few degrees warmer when she left the Pacific Northwest, but when we met for lunch in East London, it was chilly, grey, and windy.
We both agreed it would be nice to have a weather assistant or digital helper equipped with real-time info that could tell you whether to pack an extra jumper.
As senior vice president of data and AI at the Seattle-headquartered Expedia Group (she reports to CTO Rathi Murthy), Pickrell has become accustomed to mulling over use cases like this, ones that make the traveller’s life a little easier and more personalised.
Travel needs to act fast. It’s the sector with the largest number of variants: an online retailer such as Amazon has an estimated 700 billion different product choices (relating to product, colour size, etc.), whereas a travel platform like Expedia can manage 1.26 quadrillion (that is 15 zeroes!) product variations for hotel bookings alone.
The more data that can be gathered relating to customer preferences, searches, reviews etc. the more relevant recommendations firms like Expedia can offer its users.
Dirigeant chez HSC
11 个月Expedia au travers de sa filiale HOTEL.COM devrait commencer à se mettre en conformité avec le droit fran?ais et permettre de recupérer des factures y compris la TVA que nous payons . La question de ce que fait EXPEDIA autour de cette TVA qui disparait suscite de vrais questions auxquelles Bercy devrait s'intéresser