Expect This - 2021
Zubin Somervell
CEO / COO | People Leader | Innovation Strategist | Business Architect | Digital Transformation Expert | Problem Solver | AI Enthusiast | Data Evangelist | Design Thinker | Marketeer | Startup Enabler | Networker
A Compilation of Forecasts and Predictions from Global Thought Leaders in Various Sectors
Prediction, Forecasts, Trends and Expectations
With 2020 over and 2021 off to a flying start, thought leaders across the world have already started sharing their predictions about what they think could happen in 2021 in their fields of expertise. There are many reputable organizations sharing their thoughts on these and it would be ideal to look at all the research based insights and the huge treasure trove of data behind them collectively and then draw learnings and build our plans for 2021
This is an eclectic collection of forecasts and predictions from Global Thought Leaders and Domain Experts about 2021. This covers areas as diverse as Innovation, Technology, Marketing, Media, Politics, Economy, Markets, Healthcare, Entertainment and Business.
Technology, Marketing, Media, Politics, Economy, Markets, Healthcare, Entertainment and Business
1 - Starting with predictions from the world of geopolitical analysis by Stratfor - A RANE Company titled '2021 Annual Forecast: A Global Overview'
https://worldview.stratfor.com/article/2021-annual-forecast-geopolitics-intelligence-global-risk
2 - The trend prediction of Saxo Bank titled 'Outrageous Predictions 2021' is compiled by a team led by Steen Jakobsen
3 - Intel Corporation's trend prediction titled 'Intel’s 2021 Predictions for the Edge' has been compiled based on inputs from research leaders from various verticals including Christine Boles, Rick Echevarria & Joe Jensen
https://newsroom.intel.com/news/intels-2021-predictions/
4 - For a #CoViD19 world, Venrock's Bob Kocher and Bryan Roberts have come up with their healthcare predictions titled 'What happens next: 10 non-COVID health care predictions for 2021' published by Fortune
https://fortune.com/2020/12/10/10-non-covid-health-care-predictions-venrock-2021/
5 - The predictions by Inc. Magazine feature Anis Uzzaman Ph.D.'s innovation forecasts titled 'Top Business and Technology Trends in 2021'
https://www.inc.com/anis-uzzaman/top-business-technology-trends-in-2021.html
6 – The team at Fortune have compiled their take on what could happen in 2021 in their trend predictions titled ‘Crystal Ball 2021: Predictions for the economy, politics, technology, and more’. The contributors include Maria Aspan, Lydia Belanger, Daniel Bentley, Katherine Dunn, Erika Fry, Nicole Goodkind, , Robert Hackett, Brett Haensel, Matthew Heimer, Aric Jenkins, Jeremy Kahn, Rachel King, Rey Mashayekhi, Grady McGregor, Jake Meth, David Meyer, McKenna Moore, Sy Mukherjee and Aaron Pressman
https://fortune.com/2020/12/01/2021-predictions-economy-politics-technology-entertainment/
7 – Deutsche Bank and their famed Investment Banking experts have published their ‘Annual Outlook 2021 – CIO Insights’ compiled by Christian Nolting
8 - Forbes' publication of Bernard Marr's trend predictions is titled 'The 10 Biggest Business Trends For 2021 Everyone Must Be Ready For'
9 - J.P. Morgan have published their forecast for investors titled ‘Outlook 2021’ with their predictions for 2021 written by the Private Bank Global MarketsCouncil, a team of senior economists, portfolio managers and strategists from across the Private Bank led by Andrew F. Goldberg
https://privatebank.jpmorgan.com/content/dam/jpm-wm-aem/documents/en/investing/outlook-2021.pdf
10 - These trend predictions are from Gartner For Marketers titled 'Gartner Marketing Predictions for 2021 and Beyond: Marketing Hits Reset'
https://www.gartner.com/ngw/globalassets/en/marketing/documents/marketing_predicts_playbook.pdf
11 - The next one is from Deloitte Insights titled '2021 Global Marketing Trends' with contributions from Jennifer Veenstra, Suzanne Kounkel and Peter Sedivy
12 - Another interesting compilation of predictions across Mar-Tech, B2B and Media is from Forrester titled 'Predictions 2021: Accelerating Out of the Crisis'
https://go.forrester.com/wp-content/uploads/2020/10/Forrester_Predictions_2021.pdf
13 - Focusing exclusively on Media is the comprehensive report from Kantar titled '2021 Media Trends and Predictions' and compiled by a team led by Serge L.
14 - The first of these trend predictions is from Gartner titled 'Top Strategic Technology Trends for 2021'. This research compendium has been edited by Brian Burke
15 - The next one is from Accenture Interactive's Fjord titled 'Fjord Trends 2021'. This design-led strategy organization's research has been edited by Mark Curtis and Martha Cotton
16 - Another interesting prediction of multi-sector trends is from NTT Ltd. titled 'Future Disrupted: 2021 Technology Trends'. This comprehensive collection has been put together by a high powered team led by Andy Cocks
https://assets.turtl.co/pdfs/turtl-story-future-disrupted-2021-technology-trends.pdf
17 - McKinsey & Company have published their forecast for 2021 titled 'The next normal arrives: Trends that will define 2021—and beyond'
18 - A compilations of predictions from various experts by Nick Routley called 'Prediction Consensus: What the Experts See Coming in 2021' has been published by Visual Capitalist
https://www.visualcapitalist.com/2021-predictions-consensus-experts/
19 - Pinterest has shared multi sector predictions titled 'Pinterest Predicts'
https://business.pinterest.com/content/pinterest-predicts/
20 - PwC and Strategy& have come up with their view on the economy in 2021 by Barret Kupelian and Rob Clarry titled 'Global economy watch: Predictions for 2021'
https://www.pwc.com/gx/en/issues/economy/global-economy-watch/assets/pdfs/gew-january-2021.pdf
21 - Google has compiled the predictions of multiple experts in Digital Marketing and published it through Think with Google titled 'Top digital marketing trends and predictions for 2021'. This includes contributions from Nishma Robb, Matt Brittin, Paul Coffey, Dr. Jannika Bock, Tiphaine G., Eli Lassman, Onno Benninga and Marcin Karnowski
Expect the Unexpected
These are must-reads for all leaders, innovators, strategists, marketeers, politicians and teachers who are looking forward to 2021 and beyond to build, lead and grow world class organizations
Finally and Most Importantly, Expect the Unexpected! And Do Remember that Some Things Never Change!
Purpose-Driven AI Solutions for Enterprises
3 年Thanks Zubin
Director-Health
3 年Good collection Zubin. Very insightful.?
Global Practice Head, Sales and Marketing, Consumer Goods Industry at Tata Consultancy Services
3 年Helpful compilation Zubin