Expand The Business Weekly - February 21st: Every Business Needs a YouTube Channel! 3 Reasons Why… ( 3.10 min read )

Welcome to the Expand The Business Weekly! February 21st, 2024

Your weekly dose of awesomeness to help you Expand The Business!

This week's topic:

Every Business Needs a YouTube Channel! 3 Reasons Why…

++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

Quotes about Email Marketing for Your Business:

"YouTube is not just a platform for entertainment; it's a powerful tool for businesses to connect with their audience, showcase their products or services, and drive growth." - Casey Eberhart

"In the digital age, a YouTube presence is essential for businesses looking to stay relevant, engage with their audience, and stand out in a crowded marketplace." - Casey Eberhart

"With its vast reach and engaging content format, YouTube offers businesses an unparalleled opportunity to showcase their expertise, share valuable insights, and establish themselves as industry leaders." - Casey Eberhart

++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

Book of the week:

1-Page Marketing Plan by Allan Dib

Whether you’re just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth.

4.7 Stars with over 9400 reviews!

Grab it on Amazon at —--------> https://amzn.to/3ItWeer

++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

Every Business Needs a YouTube Channel! 3 Reasons Why…

Businesses that wish to succeed in today's digital environment must communicate their message clearly and loudly. Gone are the days of drab brochures and static websites. And how better to accomplish it than by harnessing the power of video? The second-biggest search engine in the world, YouTube, comes into play here. This is the reason why any company, regardless of size, ought to give creating a YouTube channel some serious thought:

1. Reach a massive, engaged audience: With over 2 billion active viewers each month, YouTube is a great place to find interesting stuff. Produce videos that appeal to your target demographic, and you'll reach a large number of people who are actively looking for amusement and information. Bring your brand to them directly on a platform they already adore and stop waiting for them to find it on your website.

2. Build trust and brand personality: Put aside formal press releases and business speak. Videos provide you the chance to show off the personality of your company, emotionally engage your audience, and establish credibility by being open and sincere. Give customers a behind-the-scenes look, respond to their inquiries immediately, and let the individual personalities on your staff to come through. Your brand becomes more relatable and memorable as a result of humanizing it.

3. Boost search engine ranking and drive traffic: YouTube videos provide your business with important SEO juice because they score well in Google searches. When you include pertinent keywords and descriptions to your videos, you may increase the visibility of your content online. Additionally, interesting videos on your channel encourage viewers to visit your website, landing pages, and social media accounts, which builds a strong marketing funnel that turns viewers into paying clients.

Bonus Reasons:

• Cost-effective marketing: Producing video content can be surprisingly inexpensive when compared to traditional media. You can create powerful, high-quality videos that don't break the wallet with a little imagination and preparation.
• Versatility and limitless opportunities: There are countless ways to create compelling content, from instructional films and product presentations to customer testimonials and behind-the-scenes vlogs. Try out several forms to see which ones your audience responds to the most.
• Data-driven insights: Your audience's preferences, levels of interaction, and demographics can all be learned from YouTube statistics. Utilize this information to enhance your impact, improve your understanding of your audience, and hone your content strategy.

Remember that the secret is to be valuable, inventive, and consistent. Distribute informational, entertaining, and audience-relevant content. Your YouTube channel may become an effective tool for branding, consumer interaction, and eventually business success with commitment and a calculated approach. So, why do you hesitate? Get filming and take part in the revolution of videos!

By the way, I am always open to partnerships! (Hit the reply button if you want to chat!)

++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

Business Tool of the WEEK! (Always picked to Save You TIME and/or Make You More Money)

Check out this awesome tool to help you get more views on YouTube!

You may not be following my journey using YouTube to grow a digital real estate portfolio (I JUST took over https://www.TennisTalkDaily.com ) as a new YT channel.

There is a MUST have tool called https://www.TryThisBuddy.com (that is my link of course) that I use every single day to help with keyword research, title creation, thumbnail research and video upload!

I could go on and on about this, do your business a favor and check it out! They have a FREE version and if you have a small channel I think they even give you a 50% discount!

One of the coolest things is when you are on a video on YouTube and you have this tool you get TONS of data on the video you are watchin…. FASCINATING!

Check it out at https://www.TryThisBuddy.com

+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

Places to connect:

Expand The Business Facebook Community of over 3,985 Business Minded folks https://www.facebook.com/groups/expandthebusiness

Our Real Estate Investor Network USA group of over 1437 Investors from around the USA https://www.facebook.com/groups/1046413479606105

Brand New Group Businesses For Sale By Owner with 310+ buyers and sellers in the US. https://www.facebook.com/groups/businessesforsalebyowner

Home of my YouTube channel and the Expand The Business Podcast: https://www.CaseyOnVideo.com (COME SUBSCRIBE)

++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

Thanks for being a part of the Expand The Business Community!

Let’s Partner!

Don't forget to get your copy of 120 Power Networking Tips as my gift!

Stay AWESOME,

Casey

P.S. If for some silly reason we are not connected on Facebook please shoot me a friend request! https://www.facebook.com/caseyeberhart

P.P.S. If you missed last week’s article on how to build partnerships:, check it out on our blog! https://expandthebusiness.com/the-power-of-email-marketing/