Ex-Arm CMO's Horizontal Approach to IoT

Ex-Arm CMO's Horizontal Approach to IoT

Ian Drew: On IoT and Life After Arm

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By Junko Yoshida

Writing his own obituary has helped Drew clarify the goals that he had yet to fulfill. Arm’s former CMO discusses why he started Foundries.io.

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Startup’s Automotive Radar Sees People in the Dark

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By Junko Yoshida

Uhnder looks to improve safety of ADAS systems with a one-chip digital radar device.

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Subsidies Are No Panacea for Fixing the Semiconductor Supply Chain

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By George Leopold

A growing chorus calls for a coordinated Western strategy for building resilient technology supply chains. It’s a marathon, not a sprint.

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Wally Rhines Places All His Chips on a Crypto Startup

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By Bolaji Ojo

The electronics industry veteran is betting fully homomorphic encryption is ready for prime time.

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Rubber Meets Road for Tire Safety Startup

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By Rebecca Day

Tactile Mobility seeks to pump up tire safety monitoring using existing auto sensor networks.

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Pixel Magic From Pixelworks

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By Jon Peddie

The X7 mobile visual processor does for smartphone gaming what Pixelworks previously did for big-screen video processing.

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What Caught Our Eye This Week

NHTSA Releases ADAS/ADS?Crash Data

The National Highway Traffic Safety Administration (NHTSA) this week released crash data involving vehicles equipped with advanced driver assistance systems (ADAS) and automated driving systems.Of the data collected from carmakers between July 2021 and mid-May 2022, NHTSA found:

  • Close to 400 car crashes reported in the United States among vehicles featuring ADAS.
  • Six people died, five were seriously injured.
  • Of Level 2 ADAS crashes reported by carmakers, Tesla accounted for 273 (68%).

The data sets might be “incomplete or unverified” and they “could raise more questions than answers,” acknowledged NHTSA Administrator Steven Cliff. The report details a number of such caveats.Nonetheless, this is the first tangible action taken by the government’s top auto safety agency – which had been mostly dormant during the Trump administration. The report signals NHTSA’s commitment to investigate the effectiveness of a growing number of automated features, often advertised as safety measures. Prior to its General Order issued last June requiring manufacturers and operators of vehicles with automated features to directly report accidents to the agency, NHTSA had few reliable sources of crash notifications and information.Consider this among the first indications of NHTSA’s efforts to monitor AV safety.

NHTSA Releases Initial Data on Safety Performance of Advanced Vehicle Technologies


Canada’s New Law Requires Companies to Report Cyber Attacks

Take note: Canada this week approved legislation requiring businesses operating in critical infrastructure sectors to report cyberattacks to the federal government. The measure, responding to a trend in which corporations get hacked and then shove such incidents under the rug, is a step in the right direction.Security is a top concern?for organizations developing and operating connected infrastructure. Concealing hacks squanders the opportunity for companies and government agencies to fortify cyber systems. Public scrutiny is crucial. Sectors identified by the legislation as critical to national security include finance, telecommunications, energy, and transportation.

Reuters:?Canada wants companies to report cyber attacks and hacking incidents


Top 5 MCU Vendors Keep Getting Bigger

In advance of the Embedded World conference next week in Nuremberg, Germany, IC Insights released its latest rankings of MCU suppliers.The market tracker’s second-quarter update of its 2022 McClean Report service finds that sales rankings for the five largest microcontroller suppliers remained unchanged from 2020.Two takeaways from the report:

  • A 12 percent hike in average selling price for MCUs in 2021, the highest annual increase since the mid-1990s. The report notes that MCU sales grew by 27% in 2021 to a record-high $20.2 billion, despite production-constrained MCU shipments growing just 13% in 2021 to 31.2 billion units.
  • The big MCU companies keep getting bigger. IC Insights said the five largest suppliers – which all develop and sell Arm-based MCUs -- accounted for 82.1% of worldwide sales in 2021 compared to 72.2% in 2016. Accounting for mergers and acquisitions, the top five grew significantly larger than the remainder of the top 10 (TI, Nuvoton, Rohm, Samsung and Toshiba).

IC Insights:?The Five Biggest MCU Suppliers Accounted for 82% of 2021 Sales

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