Everyone is a flooring designer with Milliken Couture

Milliken-Ontera has been bringing a uniquely customisable brand of creativity to Australian and New Zealand flooring design for over three decades. Having always designed and supplied from their manufacturing facility in Sydney, it has also been renowned for its impressive speed to market. This year, however, the brand boosts its already advanced personalisation capabilities by introducing a mass customisation concept that makes it even easier to create distinct flooring solutions in just three weeks.

Setting a new precedent for seamless and efficient bespoke flooring design, the new and simplified design process is called Milliken Couture, and it further elevates the brand’s capability to create unique, tailored commercial carpet solutions with flexibility and at speed.

While the Milliken-Ontera product design process always involved the customer, Milliken Couture fosters an even more collaborative partnership with the clients to achieve the desired outputs. From a detailed briefing, hands-on design process, ability to refine the design and swift production – the customer is a crucial contributor across each stage and can look forward to a finalised design concept in 4 days, with the product produced in just three weeks from date of order.

This intricate and collaborative part of the process ensures that the achieved design precisely reflects the original vision – whether it’s a fully customised design or a simple colour tweak to an existing, standard pattern.

In the review phase, the customer has a chance to assess the flooring design in a high-quality 3D room scene and on 2D a floor plan that showcases the positioning of the carpet flooring design in relation to the layout of the space. In addition to that, the seaming diagram provides the exact placement of carpet tiles on the floor plate.

Based on the final builds from the customer, the finishing touches are applied, and the carpet design is finalised. Once approved, a sample of the final product is created to showcase the texture and final colouring of the target product, all this can be achieved in 4 days from the start of the process.

Milliken Couture is all about bringing simplicity to the customisation process with speed and flexibility. From initial concept to delivery of the final product, Milliken-Ontera’s proactive and engaging team combined with the brand’s innovative technology provide a seamless customer experience. This unique combination can transform any idea into a truly bespoke design solution in a sophisticated, collaborative and swift manner that makes space for inspiration, exploration, and quality. Bring your vision to the floor with Milliken Couture.

Contact Adele at adele.friedman@milliken.com to find out more

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