Is Everyone Doing Storytelling Visuals Now? (Part 3)

In the previous parts of this series, you and I explored how your project location and design niche weave the first threads of your design's visual narrative.?

But the story doesn't end there. The very essence of what you design becomes the compass, guiding us in choosing camera angles and composition that bring your vision to life.

"Isn't that simple? Just make the camera angle as wide as possible to cover the most space?"

Well, I get what you mean, that wider angle capturing more details for your client's perusal, so it is generally considered "better".

But think of 3D visuals like photography; extreme width distorts reality, stretching lines and creating confusing distances.

Not to mention, these days people are quite fed with impersonal real estate 3D renderings with typical vast, sterile views:

While sweeping views showcase scope, they lack the emotional connection you meticulously weave. Intricate details like furniture textures and finishes get lost, hindering your client's appreciation of the craftsmanship and intention poured into your vision.

When you are an interior designer, you shouldn't strive to capture the largest amount of detail possible. Selecting your camera angle, at the end of the day, is about crafting an experience.?

So, how do we truly transport viewers into the heart of your story? Let's paint a picture...

The sun rises above the Golden Gate Bridge, lighting up the vibrant Mexican bar and restaurant you've designed. The aroma of sizzling fajitas dances with the tang of fresh margaritas, filling the air with anticipation.

Our visual journey begins with a captivating street view, seamlessly connecting your space to the bustling local fabric. Picture this as a tantalizing teaser in the local newspaper, announcing their grand opening:

Next, mid-range shots unfold, revealing the warmth of sunlit spaces and the inviting combinations of earthy textures:

As we step closer, the foreground indoor plants unveil details that whisper your pieces of the story:

Personal views of weathered wooden tables adorned with vibrant terrazzo, each imperfection telling a tale of laughter and shared meals.

A custom leather banquette at the corner, its inviting embrace hinting at romantic evenings under the soft glow of pendant lamps:

The rule of thirds subtly guides the eye from the bar to sun-drenched tables, each one a potential stage for countless memories waiting to be made.

These aren't just props or details; they're the lifeblood of your narrative.

Your client doesn't just see a vision of their future restaurant; they taste the spices, feel the energy, and hear the joyous laughter echoing through the space.

That's the moment they know they've found their perfect fiesta touch, a space that embodies their vision and resonates with their ideal clientele.

How you can get ideally persuasive camera angles for your storytelling 3D visuals when working with TWG Studio and I:

When you first discuss your project with us, let us know:?

• The intended audience for your 3D visuals (investors, clients, marketing materials, etc.)
• The scale and atmosphere you wish to convey (personal, expansive, luxurious, etc.).
• Share any reference visuals that capture your aesthetic or showcase similar design elements.?
• Your camera angle markup on the plans: We'll use these as inspiration and help you refine your camera angle ideas through "White Clay" visuals, allowing for iterative feedback and adjustments.

If you're feeling lost or overwhelmed, sign up for a comprehensive consultation on camera angles specifically tailored to your project.?

Ready to turn your design into a visual narrative that wins more ideal clients? Don't wait any longer. Schedule a free 30-minute consultation call today.

Enjoy designing,

Selena T.

Co-founder & Studio head of TWG Studio