?? Every marketer's #1 mistake
Hey, Game Changer! ???
These days, so many companies are focused on content, content, content. But many overlook the second piece – Marketing!
This week we're diving into what the #1 mistake every content marketer makes with Ross Simmonds , Founder of Foundation Marketing .
The #1 mistake among content marketers revolves around focusing too much on creation and not enough on distribution and promotion.
Here are 5 ways to refocus your content marketing & distribution efforts to drive bottom-line results:
"The reason why so many people present a content calendar with a bunch of blog posts and say 'this is our content strategy' is because the content marketing industry has completely forgotten about the second word within our industry – Marketing." - Ross Simmonds
领英推荐
NEXT UP ON GAME CHANGERS
[March 21st] The puffer fish technique: How to make your brand look bigger... Feat. Maura Rivera, CMO at Qualified
See other upcoming Game Changers sessions, here.
OTHER NEWS
[Hot on Social] Finn Thormeier dissected Chris Walker 's playbook for his founder-led content growth engine – it comes down to these 5 key elements.
[Inspiration] Nadine Regan , Marketing Operations Manager at Salesloft, has created an extremely efficient virtual event playbook resulting in a 77% increase in pipeline. See how she does it.
[Adobe Summit] Join us at Adobe Summit on March 26th for cocktails, pub games, and karaoke with our friends at Stensul & Movable Ink . Register for free, here!
See you next week ??
Founder, P33 | The Founder-Led Allbound System
1 年ahh appreciate the shoutout!!