Event Industry News Roundup
Superhero Suppliers 2024
Introducing?Superhero Suppliers, the latest feature on Event Industry News that shines a spotlight on the unsung heroes of the event industry. In this feature, we delve into the world of event suppliers who excel at stepping in and saving the day when last-minute needs arise. From emergency AV setups to rapid decor transformations, these suppliers are the ultimate problem-solvers, ensuring that events run smoothly no matter the circumstances. Discover how these agile and dependable partners can make all the difference in delivering successful events, even under tight timelines. If you ever find yourself in a pinch, these superhero suppliers are your go-to saviors!
The Business of Events publishes latest International Planner Sentiment Report 2024
The Business of Events (TBOE) has published its latest annual International Planner Sentiment Report for 2024, created in partnership with Meet in Ireland and IBTM World.
The annual report, which was first published in 2020, uses desk-based research to track the sentiment of planners in ten specific areas to determine the key factors influencing their choice of destination. The audiences surveyed include planners from corporate, association, agency and incentive & reward across the UK, Europe and North America.
Marketers must adopt inclusive and diverse content strategies to speak to the heart of target audiences, Strata event highlights
Engaging content works best when it goes beyond demographics, but to achieve that today’s savvy event and marcomms professionals must create content that cuts through the digital noise that so many consumers experience.
This statement was just one of the many discussed at Sea Containers London last month (26th June) when an invited audience gathered for an exclusive insights event hosted by Strata, the award-winning brand experience agency.
Blenheim Palace welcomes international and domestic groups for summer itinerary
Blenheim Palace’s summer itinerary, private tours, and two-year fixed prices on menus offer groups worldwide an exclusive experience to make the most of everything that the 300-year-old UNESCO World Heritage Site has to offer.
Group visits feature:
Michael Moore appointed Chief Technology Officer at Iventis
Iventis, the leading provider of collaborative event and venue planning solutions, is excited to announce the promotion of Michael Moore to the position of Chief Technology Officer (CTO). This strategic appointment reinforces the commitment of Iventis to technological innovation and excellence as the company continues to expand its global footprint.
Michael brings over 20 years of experience in the technology sector, starting his career as a software engineer and subsequently leading engineering teams to deliver high-quality products. His passion for leveraging technology, process, and teamwork to build high-performing teams has been instrumental in quickly delivering valuable products and features that customers love.
Destination Emirates Old Trafford’s Zoe Arnold wins Rising Star Award
Destination Emirates Old Trafford has announced that Zoe Arnold, Business Development Manager, has been honoured with the Rising Star award from the WLA (Women Leaders Association), a leadership development consultancy that focuses on female leaders.
Zoe joined Emirates Old Trafford in 2018, bringing her passion and expertise to the iconic stadium, the home of Lancashire Cricket. In her role, she has played an important part in bringing Destination Emirates Old Trafford’s M&E offering to the industry.
ExpoPlatform launches new ebook on LLMs for events
The first chapter of an ebook aimed at helping digital leaders implement Large Language Models (LLMs) for their event businesses has been published. Household names of these models include ChatGPT, Gemini, Llama, Mistral and more.
Now, ExpoPlatform has launched the Hitchhiker’s Guide to LLMs for Events: Zero to Production is an ebook by ExpoPlatform consisting of six parts.
Venue and industry association partners announced for inaugural IBTM Asia Pacific
IBTM World organiser,?RX, has announced the international and regional chapter associations:?ICCA Asia Pacific,?MPI?and IAPCO?as its supporting partners for the inaugural?IBTM Asia Pacific, which will take place from 19 – 20 March 2025. One of the major convention and exhibition facilities in Hong Kong, the?AsiaWorld-Expo,?has been confirmed as the venue for the spring tradeshow.
IBTM Asia Pacific is where exhibitors, buyers and visitors will make connections that matter. The showprovides a gateway to the Asia Pacific MICE market bringing together a high calibre group of international, APAC regional and local meeting planners and exhibitors for two days of pre-scheduled one-to-one business meetings, education and networking.
Anchor Industries to showcase the Aurora at the Showman’s Show
As America’s largest marquee manufacturer for frame and fabric products, Anchor Industries carries a wide selection of event and commercial marquees for weddings, picnics, street fairs, festivals, and more. We are excited to announce a new addition to our Aurora? marquee lineup: the impressive 25m. Additionally, we are proud to showcase a stunning 14m x 26m Aurora? at this year’s show.
领英推荐
The show-stopping Aurora?, marrying the essence of the sailcloth marquee’s appeal with renowned quality and engineering expertise, has raised the bar and elevated the look of tension marquees. Nautical touches and a characteristic shape are often cited as key elements of its appeal, but the true essence of its allure is the luminous beauty it suffuses into an event by day and radiates to the surroundings by night.
Event Footprints adds Braindate to tech portfolio
Event technology consultancy, Event Footprints, has announced the addition of Braindate, the tech platform that allows people to learn from each other and form valuable connections based on topics of interest, to its tech platform portfolio. This strategic move was solidified at C2 2024 in Montreal, the world’s largest experiential marketing conference, attracting over 4,000 attendees annually.
Rob Curtis, co-founder of Event Footprints, shared his enthusiasm about integrating Braindate into its offerings, saying: “While it can function as a stand-alone event platform, Braindate integrates perfectly with Bizzabo and Klik, two platforms we deploy at live events.”
TRO to fuel automotive fandom at Goodwood Festival of Speed 2024
Live events and experiential experts TRO will be working with clients including BMW, MINI and Genesis to create a series of participatory brand experiences at the celebrated automotive event: Goodwood Festival of Speed.
Taking place at Goodwood Estate, West Sussex, from 11-14 July, Goodwood Festival of Speed (GFOS) is the largest celebration of motorsport and car culture, bringing together hundreds of thousands of motorsport enthusiasts every year. The theme for 2024 is ‘Horseless to Hybrid – Revolutions in Power’. GFOS said the theme aims to celebrate the evolution and advancement of the motoring industry.
Central Hall Westminster marks 25 years of successful event delivery
Central Hall Westminster has kicked off celebrations for its 25th?anniversary in style with a spectacular showcase event.
New and existing clients as well as leading industry professionals helped celebrate the landmark year at the event on 4 July by indulging in delicious food prepared by?Green & Fortune?and listening to a spine-tingling live performance by?Get Gospel.
BMA House introduces “History of BMA House Tour” to elevate event engagement
In an innovative move to enhance event experiences, BMA House has unveiled the “History of BMA House Tour.” This new offering enriches evening gatherings by engaging attendees with a fascinating exploration of the venue’s historical significance.
The integration of a historical tour, delivered by the BMA Archive team, into events – particularly evening receptions and dinners – can benefit organisers through higher attendee engagement, enriched learning opportunities, and potentially greater attendance due to the unique value-added experience.
Evolution Dome chosen for the Royal International Air Tattoo (RIAT) 2024
Inflatable event structure specialist Evolution Dome has announced it has been chosen by The Royal Air Force Charitable Trust (RAFCT) to provide its temporary structures to the 2024 edition of the Royal International Air Tattoo (RIAT) at RAF Fairford, Gloucestershire, on 19 – 21 July 2024.
With an estimated 150,000 visitors and 8,000 hospitality guests expected to attend, this charity event offers attendees a wide range of attractions and interactive activities to enjoy, including 20 hours of flight displays, the Techno Zone?, the RAF Experience, and the Take Off Zone.
Pixl Evolution announces new Central London Office in Kings Cross
Pixl Evolution, a leading provider of cutting-edge AV and event technology solutions and part of the Entertainment Technology Partners (ETP) family, is thrilled to announce the opening of its new central London office in the heart of Kings Cross.
Strategically situated at The Derby on St Chad’s Street, just off Euston Road and directly opposite the iconic King’s Cross and St Pancras stations, the new space embodies Pixl’s dedication to innovation. This central location also provides a perfect base to support their exciting partnership with Town Hall by Bottaccio, London’s newest and most anticipated event space, conveniently just 200 meters away. Pixl proudly serves as the venue’s in-house AV and technology partner.
Ingenuity acquires MAD//FEST
Ingenuity, the UK’s leading connector of brands and agencies, today announces its acquisition of award-winning marketing event MAD//FEST for an undisclosed sum. MAD//FEST co-founders Ian Houghton and Dan Brain will now report into Ingenuity CEO and Founder Chris Kemp.
Following the successful acquisition of Future Factory in 2023 and of Reg & Co earlier this year, MAD//FEST is the latest business to join The Ingenuity Group. The deal will give all businesses in the group an opportunity to grow and scale as complementary parts of an interconnected marketing ecosystem – with genuinely unrivalled connections to both brands and agencies.
Experience Marketing Agency George P. Johnson announces hiring of Jenn Houston as Executive Director, Sports Activation
George P. Johnson (GPJ), the world’s leading strategic experience marketing agency and a member of Project, an employee-owned alliance of creative agencies, announces the hiring of an Executive Director of Sports Activations to lead its sports practice and address the growing desire of brands wanting to dive into the dynamic world of experiential sports marketing.
With over two decades of experience, Jenn Houston is an expert in brand building, business development, and integrated communication strategy. She has collaborated with top global brands in the US, Canada, and Europe. Houston founded and successfully sold her own agency, showcasing her strategic vision. Fueled by a passion for redefining sports marketing, she relentlessly pursues creative excellence and innovation. Her dedication to collaborating with fellow enthusiasts propels her mission to devise groundbreaking marketing strategies that revolutionize the sports industry.