Even Super Heroes need Chatbots

Within an ever expanding universe of convoluted plots and crossovers - how can Superheroes ensure they stay one step ahead? The villains are getting stronger, smarter and have funnier lines. The heroes need to plan ahead, predict requirements and outcomes. So, how do Chatbots fit in? 

Chatbots help customers and superheroes interact with a product expert, no matter the time of day, where they are or what device they use — no clunky forms, cluttered inboxes, or wasted minutes spent searching and scrolling through content.

Before Chatbots Batman had to rely on the Bat-signal. Knowing there was a problem that needed urgent attention, but no further information or way to immediately respond. Sure, Chatbots have not always had the best reputation. Consumers viewed them as simple, awkward, annoying popups, but since the emergence of AI, things have changed. New technology allows Chatbots to self-improve, understand complex requests and provide personalised responses. 

Intelligent Chatbots can revolutionise the Bat-signal. 

They provide particular info about the emergency, precise GPS coordinate which can provide helpful data, such as how long it will take Batman to get to the bad guys, what he can expect based on similar incidents in the past, what tools to bring along, possible enemies he may encounter and the predicted chance of success. 

In fact, true intelligent Chatbots would look at the situation and decide if the job is likely to be achieved by Batman. Perhaps Wonder Woman’s skills are more appropriate for this job?

Being a modern man, Batman will insist on receiving these alerts via his Batphone. The most successful Chatbots work in the place where we are already spending most of our time - social media and messaging apps. Email is a dinosaur, as inboxes have become more and more cluttered, it's a struggle to filter out what’s interesting and/or important. He certainly doesn't have time to be checking his emails for alerts.

Chatbots act as the middle-man between customers and service providers. Whether it's Facebook Messenger, WhatsApp or Viber, Chatbots integrate with these apps and they are available to open a dialogue with.

Clark and Lois are big fans of Justice League and they can't wait to see the film. They have started a conversation on Facebook Messenger and the next step is to book their tickets. 

There is no need to leave the messaging app to open a browser tab, or even another app, Lois simply invites a booking Chatbot into the thread.

Ever helpful the Chatbot, anticipating the customer needs, also asks if they would like to pre-order the same food and drinks as last time.

That's the key - if a Chatbot can anticipate customers’ needs, make smart suggestions and save people time. That’s a Chatbot that customers will want to talk to.

Let's take this one step further, traditional marketing strategies would not be able to differentiate between the different personalities, they would treat our superheroes and their alter-egos as the same person/personality. 

Intelligent Chatbots understand the difference between Peter and Spider-Man. Just because they have the same address, they are the same age and have the same shoe size - doesn't mean they are the same person. 

Superheroes and their alter-egos clearly have very different personalities and should be treated as such.

Smart Chatbots are able to discern the difference in real-time, to provide a one-to-one experience - no more blowing Clark Kent’s cover by offering him a cape.

Do you have the Power?

Everyone, including your competitors, are working on or have already developed Chatbots. To stand out from competitors and drive real, meaningful engagement to Superheroes and your Customers - Pega’s Intelligent Virtual Assistant could be the answer.

Find out more about Pega's Customer Engagement omnichannel experience from our very own 'Superhero' Kerim Akgonul - SVP Products, Pegasystems presenting at PegaWorld 2017

https://www1.pega.com/insights/resources/pegaworld-2017-automation-ai-and-customer-engagement-video