Established Businesses In A New World
Have you been in business for years and now find your customer base dwindling on a regular basis? I remember when advertising was in the news paper or in the yellow pages. It was thousands of dollars and radio or tv that was super expensive for a small business. But the community usually did business with the community business owners. Now no one knows anyone in the community unless you are in the neighborhood page on Facebook. So advertising is just the beginning of the changes!!!
You Must Establish A Presence In The Online World.
Establishing a presence on the internet can be an overwhelming task in and of itself. Getting photos together and getting them onto the website. Learning about all that goes into a website, it can take you a couple years of using it before you are efficient at maintaining your website. Learning all this on your own can be a mountainous task. But having a website is more than just something people look at.
Because of the newer technology your website is actually a worker that never takes a day off and never calls in sick. It works 24 hours a day 7 days a week doing the jobs that is expensive to pay someone to do. Like recording customer contact information. Then being able to keep in contact with them about any promotions in your business creating follow up sales. Your website can also schedule calls and meetings with potential clients. You can even have a chat feature so that during work hours people can chat directly with you.
Just imagine if you had all the customers contact information that you have ever done business with over your years of doing business. Now combine that with the power of having them in your email list where you create one email and send it to all of your customers. It is totally worth the investment to get someone to set your website up properly.
Now if you have ever tried to find someone that you can trust with out paying thousands upon thousands to have it done right and with the features you need to maximize your brand and marketing strategy!!! Or you have had the same experience I have you put some money down or they want to be paid and then they just run off!!! So Navigating this crazy tech filled world for many is a fulltime job in and of itself. Now if you are the business owner and you are trying to do this on your own you are probably missing some of the keys that you really need to be successful. It may be a great time for a complete and total rebranding. Now remember that branding is not about just a logo. Branding is about your entire customer experience and target customer market.
What Is Branding?
There is a lot that goes into branding your business. Many people think that it is a Logo that catches on or a funny character in a video ad but it is much deeper than that. It dives all the way back into why you started the business to begin with. What is your flagship product or service? What do you do to stand out above the competition? What is your customer experience like? Is there a customer service protocol at all? Do you follow up with your customers and wish them a happy birthday? All this is just a scratch of what you want to look at when branding or rebranding your business!!!
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The us spent 240 billion U.S. dollars?in 2020 just on branding and marketing!!! Companies spend?$1 trillion?on marketing globally!!! That is some crazy money spent in advertising. Now if you are advertising online and you really have not set up your branding and marketing strategy you might be spending a lot of money that is not producing ROI. Now I totally understand that spending the money to have a branding and marketing strategist come in and do an audit and help you develop your brand is way too expensive for many!!! But what if I told you that the Young Entrepreneur Project is focused on helping small business owners start grow and scale their businesses!!! Now you can have your Million Dollar Brand designed and set up while you are being taught how to do the work to maintain your brand from that point.
Just imagine if you could have the Michael Jordan of advertising come in and look at your business and set up your brand. Livia Fisher Kane who took the UFC from Zero to an over 4 billion dollar brand has dedicated her vision to helping the small business owners like you and I!!! She will teach you how to operate and maintain your brand using the tools and incentives that they recommend!!! I encourage you to send me a message and lets connect!!! Go to the link below and schedule a Branding & Marketing Audit!!! We will take the time to walk you through the questions to show you exactly what we have to offer and where we can maximize your business!!! All while teaching you to see and maximize the areas that you can scale and grow your income!!!
Schedule A Complementary Audit : Home | Paul Rankin (wixsite.com) --
Text Me 1*607*862*2613
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3 年thanks for sharing!