Essential lessons from Masters of Scale Business Award winners
What do a carbon removal company, a pet supply provider, and an AI tutor have in common? They are all inaugural?Masters of Scale Business Award?winners!
?In alliance with Capital One Business, we honored each of these companies at Summit.
This year’s winners demonstrate outstanding accomplishments in areas essential for thriving in today’s complex business landscape, including innovation, societal impact, and decisive leadership. Two winners were awarded in each of the categories.?
And the 2024 Masters of Scale Business Award winners are…
?? Mission Critical Award: Moms First & Climeworks
?? Rapid Response Award: World Central Kitchen & Mark Cuban Cost Plus Drug Company, PBC
?? Pioneers of AI Award: Darktrace & Khan Academy
?? Hometown Made Award: Angel City Football Club & Homeboy Industries
?? Luminary Leaders: Airbnb’s Brian Chesky & KIND’s Daniel Lubetzky
For more information about the awards and winners, and to request an application for the 2025 Business Awards, visit mastersofscale.com/businessawards.
Here are core business lessons and insights from some of this year’s winners gleaned from their work, the Summit stage, and past Masters of Scale episodes:
To land a pitch, show — don't tell. To persuade her eventual co-founder Julie Uhrman to join the groundbreaking effort to start a professional women’s soccer team in LA (which became Angel City Football Club), Kara Nortman didn’t share stats, sales figures, data, or decks. Instead, Kara took Julie to a soccer game to help her truly experience the excitement and energy of the sport and the fans. "I just knew it was going to be a lot easier after she saw that," Kara shares in her Masters of Scale episode, which you can watch here:
Mitigate the risks of AI with swift and thoughtful progress. Sal Khan , founder of Khan Academy, advocates for addressing AI risks by responsibly embracing its potential. "The bad actors aren’t going to slow down," he warns on his appearance of Rapid Response. "And if the good folks slow down, we’re going to have less tools to police them." Khan urges us to navigate forward thoughtfully, advocating for positive applications of AI that not only mitigate harm but elevate society as a whole.
Customer experience is key. Chewy CEO Sumit Singh shared from the Summit stage that connecting and personalizing customers' experiences has been critical for Chewy's success. Whether it’s through birthday cards for pets, friendly and helpful customer service calls, or hand-painted pet portraits, Chewy puts their customers first. As Sumit emphasized, this human connection builds "loyalty that can build an offensive and defensive moat around your brand that allows it to compete."
Masters of Scale Live — learn about future events near you
We're thrilled by the overwhelming response to our upcoming Masters of Scale Live event in New York City! This event has officially reached capacity, but we’re just getting started. As part of our commitment to bringing impactful, in-person experiences to our community, Masters of Scale Live will be heading to new cities soon. By adding your name to our waitlist, you’ll be the first to know when we bring Masters of Scale Live to a location near you. Join us for exclusive conversations, actionable insights, and a community of bold thinkers ready to transform industries and scale ideas. Join the waitlist today.
More from the team behind Masters of Scale
?? Pioneers of AI: How AI is changing filmmaking in Hollywood
At the forefront of reshaping Hollywood using AI, Metaphysic's Tom Graham shares how his company's technology works and his collaboration on the film "Here." YOUTUBE | APPLE PODCASTS | SPOTIFY
? Rapid Response: Reid Hoffman on Trump's election and what's next
Reid Hoffman shares his reaction to the election and what the outcome means for Silicon Valley, the overall economy, and more. YOUTUBE | APPLE PODCASTS | SPOTIFY
? Rapid Response: Slutty Vegan’s Pinky Cole + ocean educator Philippe Cousteau Jr., live from the Masters of Scale Summit
We offer two segments of rapid-fire fun from the Masters of Scale Summit: Slutty Vegan’s Pinky Cole and ocean storyteller Philippe Cousteau Jr.?APPLE PODCASTS | SPOTIFY
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