ESG & the Rules of Engagement: What’s a Good Company to Do?
Aspen Institute Business & Society Program
Aligning Business with the Long-Term Health of Society
Corporate actions on social and environmental issues impact everything from share prices to communities to democracy. The effects are often deep and unpredictable.
In the midst of pushback against corporate action on issues like climate change, social justice, and diversity, leaders?can choose to stand down or stand up.?
This week we explore the ripple effects of corporate?action, both positive and negative. How can business leaders bolster the economy, rights and even democracy? What are the dangers if?they?don’t?
Spotlight: How Businesses Should Engage on Social Issues Amid the Anti-Woke Backlash
In this article for SSIR,?Philip Mirvis?uses Disney and Bud Light as cases studies to ask: “What’s a?good?company to do??Consider these ‘rules of engagement’ when you and your organization take a stand.”
After laying out guidelines for action,?he says: “My own research finds that companies that lead social change do not make a business case for every action they take, contemplate the risk/rewards of everything they do, or speak out solely for the sake of reputation. Instead, they turn to their animating purpose, core beliefs and values, and sense of right versus wrong to guide them.”
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— The Business & Society Program