Episode 134 - Why Corporations Should Look at Philanthropy in a New Way

Nonprofit organizations worldwide study ways to capitalize on corporate relationships in their fundraising efforts.?Having been on both sides of this equation,?Holly Welch Stubbing, the President & CEO of?E4E Relief, identifies specific challenges she sees as nonprofits try to connect with corporate leaders. She shares her thoughts on how corporations can look at philanthropy differently given the competing agendas they are constantly having to manage. In?episode #134 of?Your Path to Nonprofit Leadership, we'll explore how to better align the mission of both the corporation and your nonprofit, and how implementing a plan around relationship building will improve that partnership.?As a strong nonprofit leader, educating yourself on corporate practices, governances, and structure will enable a better understanding when developing community philanthropic campaigns.

"More than ever, corporations are weaving together their strategic social responsibilities into their philanthropy."?

Holly has seen remarkable acts of philanthropy at E4E, none more meaningful than efforts through the?Brave of Heart Fund. The Fund was set up initially by New York Life and Cigna to support families of frontline healthcare workers who lose their lives in service during COVID 19.?E4E relief has so far given away over $20M to families of these workers.?From EMTs to all kinds of nursing staff to cafeteria workers in the hospitals, these families have felt the impact from COVID 19.?E4E helps with funeral expenses, basic necessities and other supports like educational expenses thanks to over 1800 gifts and more than $65M donated in total.

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