Engaging, Informing, and Connecting

If you watched the Super Bowl Sunday, I hope you enjoyed the game. The millions of viewers that watched with you, some for the halftime show, others for the commercials, and still others for the game. 

If you were to advertise on Super Sunday, you were paying around 7.5 million dollars for a thirty-second spot plus you would have spent a bunch on producing your advertisement. You wanted that ad to do several things; 1) you wanted it to be engaging to the audience; 2) you wanted it to carry your branding and marketing message, and 3) you wanted it to be memorable. That is asking a lot for thirty seconds to accomplish. 

However, you can get those same results, engaging your audience, carry your marketing and branding message and be memorable with a custom On-Hold message from HoldMasters, the On-Hold Message System. Your Super Bowl ad wouldn’t be thirty seconds of silence nor would you not mention your company’s name or follow it with a series of irritating beeps. It would be emotionally moving to get the viewer to respond because they like and trust you. 

With the knowledge that 70% of all incoming calls (AT&T Statistic) placed On-Hold, just like the Super Bowl grabbing a captive audience, the On-Hold function of your phone makes that caller captive as well.

Since 1987 HoldMasters has been helping both Fortune 500 companies, mom and pop businesses, and home-based businesses, around the nation increase their ROI with custom On-Hold-Messages. It can up-sell and cross-sell present clients and inform prospects of your business and philosophy and helps keep the emotional connection alive. It makes a small business sound big and a big business sound friendly. 

Let HoldMasters help you when your business is on the line.