Engage News Page: February 2023

Engage News Page: February 2023

What Financial Institutions Need to Consider When Adding an In-House Agency

Insurance is a Natural Extension of Value-Added Services; What Financial Institutions Need to Consider When Adding an In-House Agency

Article by: Kellie Lowder

Senior Advisor

Engage fi (Formerly CU Engage)

Whether a consumer opens their web browser or turns on a TV show, they will be exposed to countless commercials for insurance. The days of shopping through two or three local agencies for your insurance needs are long gone.?Beyond traditional big-brand carriers, consumers can obtain quotes through national banks, auto dealerships, multi-carrier online portals, and even Walmart.?These entities do extensive research and allocate significant marketing dollars to reach consumers at the perfect moment.?While the competition is never-ending, there is a wonderful opportunity for credit unions and community banks to enter this market and be successful.

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Stat of the Month

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Cybersecurity is a concern both financial institutions and their customers share. Consequently, consumers are looking for more security from their preferred financial institutions.

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