Endineering Newsletter 33. Feb.
Joe Macleod
I design endings. Founder & Head of Endineering at andEnd. | Author of Ends & Endineering | TEDx Speaker | Mentors the world’s leading brands in creating the best consumer endings
Hey!
Cohort 11 has graduated!
A huge ??congratulations?? to our newest Endineers:
Zai Thakoor , Laura Shumaker Sophie Thomas Jeremiah Tesolin Joanne Hood Sandra Bils Lawrence Kitson Liliana Coelho Jamin Hegeman Sadaf U. Nataly Perez for successfully completing the #Endineering course.
Welcome to the community!
Changes Coming to the Endineering Course
The final enrolment for the current 4-week deep dive >course is now open<. This will be the last chance to take the course in its current form! Looking ahead, we’re evolving into a two-course structure:
? An introductory course for foundational learning
? An advanced course for deeper exploration
More details coming soon!
?? Expanding the Endineering Project Model
We’re continuing to develop an off-the-shelf project system to help businesses lay the groundwork for the best consumer off-boarding experiences. This is another step in the journey from awareness >to > strategy with endings. See >here< .
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[ Article ]
Evidenced endings.
Data on product disposal and material is minimal, fragmented, and unreliable. The result? A critical end gap in evidence. How do we create robust data, proving circular success.
[ Article ]
Experiential waste collection.
The Rag and Bone man did not merely take waste; they facilitated a meaningful transition, offering reward and recognition to those who engaged in the process. This role deserves celebration.
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[ Project approach ]
To help businesses we start with two simple questions.
The first one establishes a foundation.
The second builds an ambition.
????????
How does it end? (Current State)
Great place to start with endings. An evaluation of a current product, consumer off-boarding experience. Where are you with endings.
Find out >more<
How should it end? (Future State)
Once your business is confident with understanding the current state of off-boarding experience, move forward to look at what opportunities lay ahead for your product and business strategy. Where you want to be with endings.
Find out >more<