Endineering Newsletter 22. Feb
Joe Macleod
I design endings. Founder & Head of Endineering at andEnd. | Author of Ends & Endineering | TEDx Speaker | Mentors the world’s leading brands in creating the best consumer endings
This months newsletter considers the end of the 1.5c story we have been telling ourselves on earth. We also look at transaction types, and dig into the characteristics of the ‘Payment before delivery’ and how it shapes the end of the consumer experience.
Cohort 8 kicked off a couple of weeks ago with more people wanting to learn an alternative to building consumer experiences that leave more damage than benefits.
Also I started another Endineering course for students, at the Graduate School of Management ESC Clermont in France. More schools, universities will be announced across Europe, Africa and the US over the coming weeks and months.
Delighted to be in Fast Company.
I am somewhat blown away with delight to be in Fast Company. And in the Premium section, which someone told me was extra special. Either way, I am super pleased. Aside from the selfish personal endorsements, being in high profile places like Fast Company really helps to legitimise the theme of designing off-boarding experiences. So really pleased for that.
See the full article >here< (caution paywall)
The end of the 1.5 story.
Climate change is one of the biggest stories in recent history. It seems the hopeful story we told ourselves has ended.
Now, what should be said to those audiences around the world who watched in 2015. How do we communicate a mass failure? How do we tell people that the 1.5c story has ended.
Read more >here<.
领英推荐
Ends in education.
Interested in your education program at design school or university learning how to create better endings? Read more >here<.
Transaction types: Payment before delivery.
The beginning of the consumer life-cycle generally starts with a transaction. The type of transaction will characterise the rest of the consumer experience and, especially, the end. Read more >here<
Learn to design ends.
The May 7th Endineering Course now available.
Discount code of 25% off course: 25offendscohort
Research Director | 15 yr in Design for Sustainability | Founder of a creative venue in Portugal | Currently in Stealth Mode
1 年Congrats Joe carrying out this great work!
Industrial Designer, Futurist, Design & Experience Strategist, Trend Analyst, seeking Truth in the design process. Expert in strategic design research within innovation eco-systems.
1 年Exciting!