Endeavor Lab 10-31-23: What is Business Chemistry?
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For Today: Content poll, new referral prizes, and Business Chemistry
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? ?- Anthony J. D’Angelo
But first, a poll. ??
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What is Business Chemistry, and why should I care?
Business Chemistry is a personality assessment widely used by Deloitte Consulting. It’s based on extensive research, and it’s proven to be extremely useful over the last several years. Think of it as a Myers Briggs personality assessment with 1. very clear business applications and 2. no acronyms to memorize.
There are four types of people, or traits, in Business Chemistry: Pioneers, Drivers, Guardians, and Integrators. Let’s run through them:
Pioneers: Pioneers are your big-idea people. They love to set ambitious goals and think in terms of the art of the possible. Think Steve Jobs.
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Drivers: These are the people on your team who just want to get it done. End the meeting early, make a decision, stop talking, and execute.
Guardians: These people love the details. They have endless spreadsheets, and they’re all perfectly organized. God bless them.
Integrators: These are your “people” people. They know that business is all about trust, and they’re good at building relationships.
It’s easy for a Driver to think that Integrators aren’t focused, or for Guardians to think that Pioneers are impractical, but you wouldn’t want a whole company full of people who only love the details, would you? Who would see the big picture? This framework helps us realize how and why we speak different languages at times, and why we need well-balanced teams that know how to compliment each other.
Of course no one fits into one of these boxes absolutely, but these terms give us a helpful terms to think about our own work styles and the work styles of others. For example, if you’re going into a sales meeting, you really want to know if your prospective client is a Driver or an Integrator. That should determine your whole approach.
Similarly, leaders need to dynamically adjust the way they communicate based on who they’re speaking to. You might be juggling 15 projects, but you need to meet people where they are. Take the time to chat with an integrator before getting down to business, and don’t stress a Guardian out by listing off what-if scenarios without knowing any of the specifics. If we heighten both our self-awareness and understanding of others, then we can improve our communication and deliver better outcomes.
Over time, people’s dominant traits tend to change. For example, someone who’s very detail-oriented (Guardian) may be forced to move faster than they want to as they step into a leadership role. As much as they feel the need to perfect the spreadsheets, they’ll have to make tradeoffs with multiple project deadlines fast-approaching. For these reasons, people tend to develop a more driver-dominated work style when they become managers.
There’s another interesting phenomenon here, though: As managers move up into executive leadership roles, they tend to adopt more Pioneer and Integrator-centric approaches to their work. The people running the company at the highest levels need to slow down, think long-term, and carefully analyze strategic decisions.
They also have to let go of the details and trust others to manage them while they set the course, build relationships with critical clients, and unify the company. This is not to say that one work style is right or wrong, but there are certain times and situations when one is probably more effective than others.
Although one of these work styles may have made you a rock star at one point in your career, remember that you will probably have to evolve your approach over time. The most-capable professionals know how and when to wield each one.
The full Business Chemistry assessment isn’t publicly available, but you can take the?free?20-question quiz to find out your business chemistry or better understand someone else’s by clicking below. If you’re taking this to assess your own work style, just say you know the person well when it asks. Hopefully that’s true…
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Like a trusted friend, I’m your personal concierge of ideas and possibilities! 40 years experience as an architectural designer, fundraiser speaker, marketing consultant & helping clients save money with their business!
8 个月I’ve just taken the 20 questions assessment and agree with the results but one thing that really bugged me about the whole quiz was how the whole layout of the assessment did not work for a handheld device. Perhaps ?? the people at Deloitte, especially the marketing and IT people, need to get together and find the best chemistry mix to fix the glitches that were present for a handheld device OR devise an assessment for handheld devices and one for laptop or iPad screens that are much larger than an iPhone! ??
Like a trusted friend, I’m your personal concierge of ideas and possibilities! 40 years experience as an architectural designer, fundraiser speaker, marketing consultant & helping clients save money with their business!
8 个月I haven’t taken the assessment yet but I have worked with enough high level C-suite individuals who cover all four business traits with some of them incorporating several of the traits at one time - talk about dealing with a three-headed monster! With that being said, I find that the best leader is one who takes about 5 minutes or less and talks with his/her teammates individually about anything job related or not and then challengers that individual with a chore or goal to achieve on their own timeline. This leader would do this task on average about once a week with each team member. The leader would listen and not offer any solutions at first until the leader has a better understanding of the team member. The insight gained from these conversations can help both the leader and the individual team members, especially when the leader has to pick which team members are right for a particular task. The chemistry has to be just right or the mix could blow up and ruin the production of the team as a whole. The analogy of a brewmaster is appropriate in this instance because sometimes the right mix of ingredients will not be known for some time until the keg is punched open to taste the brew or spirit.
Sunamp Sales Team, Sales Coordinator
1 年I remember doing the quiz when I joined Deloitte and it was extremely helpful as I was working with many different personalities.
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1 年@
Next Trend Realty LLC./wwwHar.com/Chester-Swanson/agent_cbswan
1 年Thanks for Sharing.