Employer branding and candidate experience, two sides of the same coin - let's flip it??

Reframing candidates as “buyers” in a "buyers" market is an easy win for recruiters to stay leagues ahead of their competition.

While in the midst of the highest skills shortage in 17 years, it's essential for recruiters to remain cutting-edge.

Looking to hugely successful industries like eCommerce and how digital consumer journeys are streamlined is a winning formula that recruiters can replicate in their own talent attraction strategy.

Here are 4 principles that apply. Keep it:

?? simple

?? mobile-first

?? user-friendly

?? trackable

Not only have we seen this approach improve the quality of applicants for our clients, but when applied with?Adway Attract's intelligent targeting, results in unlocking the passive talent market.?

Keen to brush up your knowledge? We've included a handy guide below.

Here's to Way Smarter TA,

Rohan Dickinson

Country Director @ Adway

In a digital age, you need a digital activation plan for your employer brand ???

Unleash your employer branding where you'll unlock the highest impact - social media!

?? Turn potential candidates on to your organisation with programmatic messaging throughout the year.

?? Target the most relevant audiences and accelerate your passive talent attraction.

?? Position your organisation as an employer of choice and have top candidates hungry to apply.

?? Reduce the cost of you vacancy campaigns.

It's as easy as clicking a button, find out how:

Level up your existing career page with an intuitive job listing engine ??

Transform your career page into a mobile first, fast and intuitive navigation experience for applicants with Adway Engage:

?? Shorter your applicant journey by 50%

?? 84% increase in completed applications

?? 28% increase in quality of applicants

?? 50% decrease in drop-off rate

Plus: unlock the ability to retarget audiences based on on geographic and demographic insight.

With a simple set-up, you can get your career page working smarter and harder without having to start from scratch, click here to learn more:

Are you a recruiting industry leader? We can't wait to see you at our Adway Summits ??

Our top-tier immersive summits are designed for industry leaders to come together and tackle the challenges facing recruiters today, while shaping the future of recruiting tomorrow.

Happening in both the Nordics and the UK, here's what's in store:

?? Learn from several of Adway's international clients

?? Network with our wider talent attraction community

?? In-depth talk on next-gen talent attraction strategies

?? ChatGPT trends vs hype

AND we'll be showcasing our brand new talent attraction suite!

Seats are flying fast, don't miss yours!

In the?UK??Secure your spot here:

P.S: Don't miss out on Adway Afterwork, happening in London on the 31st August.?Read more here.

In the?Nordics??This way for the future of TA:

Warmest welcome to some of our latest clients taking the next leap towards recruiting success ??

We are thrilled to welcome and continue driving results for Alcumus, WATMA, MPYA Finance, DAHL, Capita, William Hill, Cielo, One Partner Group, L?rande, Nibe, Meyer Haugen, Vestas, Nobina and PWC!

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We're looking forward to leveraging the true power of social recruiting together.

Get the candidate experience guide ??

Grab our FREE crash course to the digital candidate experience and increase your chance at hiring the best talent while boosting your company's brand and reputation.

?? Apply UX principles to your talent pipeline

?? Bullet proofing every step

?? Quickly audit your?current candidate experience